The Business Plan Workbook.
by
Barrow, Colin.
Title
:
The Business Plan Workbook.
Author
:
Barrow, Colin.
ISBN
:
9780749464622
Personal Author
:
Barrow, Colin.
Edition
:
7th ed.
Physical Description
:
1 online resource (352 pages)
Contents
:
Contents -- Preface -- How to use the workbook -- Why prepare a business plan? -- What backers look out for -- Phase One History and position to date -- Assignment 1 Business purpose and aims -- Assignment 2 A description of your business -- Assignment 3 A description of your products and/or services -- Phase Two Market research -- Assignment 4 Customers -- Assignment 5 Competitors -- Assignment 6 A plan for market research -- Phase Three Competitive business strategy -- Assignment 7 Strategic framework -- Assignment 8 Pricing -- Assignment 9 Advertising and promotion -- Assignment 10 Place and distribution -- Phase Four Staffing and operations -- Assignment 11 The selling methods plan -- Assignment 12 Making, outsourcing and supplies -- Assignment 13 People and related administrative procedures -- Assignment 14 Legal and regulatory factors affecting operations -- Assignment 15 Building a website -- Assignment 16 Communication systems -- Phase Five Forecasting results -- Assignment 17 The sales forecast -- Assignment 18 Pro forma cash-flow statement -- Assignment 19 Pro forma profit and loss statement -- Assignment 20 Pro forma balance sheet -- Assignment 21 Break-even analysis -- Assignment 22 Financing requirements -- Phase Six Business controls -- Assignment 23 Financial controls -- Assignment 24 Sales and marketing controls -- Assignment 25 Other business controls -- Phase Seven Writing up and presenting your business plan -- Assignment 26 Writing up and presenting your business plan -- Appendix: Sources of business help information and advice - UK and international -- Index.
Abstract
:
The Business Plan Workbook is the definitive guide to researching, writing up and presenting a winning business plan, supported by real-life examples of successful plans from entrepreneurs and larger businesses.
Local Note
:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Subject Term
:
Business enterprises -- Finance.
Business planning.
Genre
:
Electronic books.
Added Author
:
Barrow, Paul.
Brown, Robert.
Electronic Access
:
Library | Material Type | Item Barcode | Shelf Number | Status |
---|
IYTE Library | E-Book | 1238176-1001 | HD30.28 -- .B3685 2012 EB | Ebrary E-Books |