Marketing to the social web : how digital customer communities build your business
by
Weber, Larry.
Title
:
Marketing to the social web : how digital customer communities build your business
Author
:
Weber, Larry.
ISBN
:
9781118258125
9780470440292
9780470440315
9780470440308
9780470410974
Personal Author
:
Weber, Larry.
Edition
:
2nd ed.
Publication Information
:
Hoboken, N.J. : John Wiley & Sons, ©2009.
Physical Description
:
1 online resource (xviii, 246 pages)
Local Note
:
O'Reilly
Subject Term
:
Internet marketing.
Online social networks.
Marketing sur Internet.
Réseaux sociaux (Internet)
BUSINESS & ECONOMICS -- Marketing -- Telemarketing.
BUSINESS & ECONOMICS -- Marketing -- Multilevel.
BUSINESS & ECONOMICS -- Mail Order.
BUSINESS & ECONOMICS -- Marketing -- Direct.
BUSINESS & ECONOMICS -- E-Commerce -- Internet Marketing.
Internet marketing. (OCoLC)fst00977272
Online social networks. (OCoLC)fst01741311
Kundenmanagement
Marketing
Social Media
World Wide Web 2.0
Marketing.
World wide web.
Sociale netwerken.
Virtuele gemeenschappen.
E-commerce.
Marknadsföring via internet.
Sociala nätverk -- webbplatser.
Web 2.0.
Social Software.
Soziales Netzwerk.
Online-Werbung.
Genre
:
Electronic books.
Electronic Access
:
Library | Material Type | Item Barcode | Shelf Number | Status |
---|
IYTE Library | E-Book | 2286348-1001 | HF5415.1265 .W43 2009 EB | O'reilly E-Books |