The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly
by
 
Scott, David Meerman.

Title
: 
The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly

Author
: 
Scott, David Meerman.

ISBN
: 
9780470606636
 
9780470606650
 
9780470606643

Personal Author
: 
Scott, David Meerman.

Edition
: 
2nd ed.

Publication Information
: 
Hoboken, N.J. : John Wiley & Sons, ©2010.

Physical Description
: 
1 online resource (xxx, 289 pages)

Local Note
: 
O'Reilly

Subject Term
: 
Internet marketing.
 
Public relations.
 
Public Relations
 
Mercadotecnia por Internet.
 
Relaciones públicas.
 
Marketing sur Internet.
 
Relations publiques.
 
BUSINESS & ECONOMICS -- Marketing -- Telemarketing.
 
BUSINESS & ECONOMICS -- Marketing -- Multilevel.
 
BUSINESS & ECONOMICS -- Mail Order.
 
BUSINESS & ECONOMICS -- Marketing -- Direct.
 
BUSINESS & ECONOMICS -- E-Commerce -- Internet Marketing.
 
Internet marketing. (OCoLC)fst00977272
 
Public relations. (OCoLC)fst01082892
 
Online-Marketing
 
Öffentlichkeitsarbeit
 
Unternehmen
 
World Wide Web 2.0
 
Telemarketing
 
Internet
 
PR.
 
Marknadsföring via Internet.

Electronic Access
: 
https://learning.oreilly.com/library/view/~/9780470547816
 
https://go.oreilly.com/library-access/library/view/-/9780470547816/?ar
 
https://learning.oreilly.com/library/view/~/9780470547816/?ar


LibraryMaterial TypeItem BarcodeShelf NumberStatus
IYTE LibraryE-Book2288015-1001HF5415.1265 .S393 2010 EBO'reilly E-Books