The truth about male & female markets
by
Solomon, Michael R.
Title
:
The truth about male & female markets
Author
:
Solomon, Michael R.
ISBN
:
9780132479936
9780132479943
Personal Author
:
Solomon, Michael R.
Publication Information
:
Upper Saddle River, N.J. : FTPress Delivers, ©2011.
Physical Description
:
1 online resource ([8] pages).
Series
:
The truth about
FT Press Delivers elements
Truth about (FT Press)
FT Press Delivers elements.
Local Note
:
O'Reilly
Subject Term
:
Consumer behavior.
Consumers -- Attitudes.
Consumers' preferences.
Marketing.
Consommateurs -- Comportement.
Consommateurs -- Attitudes.
Consommateurs -- Préférences.
BUSINESS & ECONOMICS / Industrial Management.
BUSINESS & ECONOMICS / Management.
BUSINESS & ECONOMICS / Management Science.
BUSINESS & ECONOMICS / Organizational Behavior.
Consumer behavior. (OCoLC)fst00876238
Consumers -- Attitudes. (OCoLC)fst00876411
Consumers' preferences. (OCoLC)fst00876441
Marketing. (OCoLC)fst01010167
Genre
:
Electronic books.
Added Author
:
Solomon, Michael R. Truth about what customers want.
Electronic Access
:
| Library | Material Type | Item Barcode | Shelf Number | Status |
|---|
| IYTE Library | E-Book | 2290649-1001 | HF5415.32 .S63 2009 | O'reilly E-Books |