Shopper intimacy : a practical guide to leveraging marketing intelligence to drive retail success
by
DeHerder, Richard Guy, 1953-
Title
:
Shopper intimacy : a practical guide to leveraging marketing intelligence to drive retail success
Author
:
DeHerder, Richard Guy, 1953-
ISBN
:
9780132485364
9781282767980
9786612767982
Personal Author
:
DeHerder, Richard Guy, 1953-
Publication Information
:
Upper Saddle River, N.J. : FT Press, ©2011.
Physical Description
:
1 online resource (242 pages) : illustrations
Local Note
:
O'Reilly
Subject Term
:
Marketing.
Consumers.
Marketing
Consumers. (OCoLC)fst00876410
Marketing. (OCoLC)fst01010167
Commerce.
Business & Economics.
Marketing & Sales.
Added Author
:
Blatt, Dick.
Electronic Access
:
Library | Material Type | Item Barcode | Shelf Number |
---|
IYTE Library | E-Book | 2291623-1001 | HF5415 .D44 2011 |