Discover your CEO brand : secrets to embracing and maximizing your unique value as a leader
by
 
Bates, Suzanne.

Title
: 
Discover your CEO brand : secrets to embracing and maximizing your unique value as a leader

Author
: 
Bates, Suzanne.

ISBN
: 
9780071762908
 
9781283273404

Personal Author
: 
Bates, Suzanne.

Publication Information
: 
New York : McGraw-Hill, ©2012.

Physical Description
: 
1 online resource (xx, 230 pages) : illustrations

General Note
: 
Includes index.

Local Note
: 
O'Reilly

Subject Term
: 
Chief executive officers.
 
Branding (Marketing)
 
Corporate image.
 
Leadership.
 
Chefs de direction.
 
Stratégie de marque.
 
Entreprises -- Image.
 
branding.
 
Branding (Marketing) (OCoLC)fst01743755
 
Chief executive officers. (OCoLC)fst00854175
 
Corporate image. (OCoLC)fst00879659
 
Leadership. (OCoLC)fst00994701
 
Management.
 
Business & Economics.
 
Management Styles & Communication.

Genre
: 
Electronic books.

Electronic Access
: 
https://learning.oreilly.com/library/view/~/9780071762861
 
https://learning.oreilly.com/library/view/~/9780071762861/?ar
 
https://go.oreilly.com/library-access/library/view/-/9780071762861/?ar


LibraryMaterial TypeItem BarcodeShelf NumberStatus
IYTE LibraryE-Book2293365-1001HD38.2 .B38 2012 EBO'reilly E-Books