Marketing and branding : the Indian scenario
by
Ramesh Kumar, S.
Title
:
Marketing and branding : the Indian scenario
Author
:
Ramesh Kumar, S.
ISBN
:
9788131788936
Personal Author
:
Ramesh Kumar, S.
Publication Information
:
New Delhi : Dorling Kindersley (India), ©2007.
Physical Description
:
1 online resource (1 volume) : illustrations
Local Note
:
O'Reilly
Subject Term
:
Branding (Marketing) -- India.
Marketing -- India.
Stratégie de marque -- Inde.
Marketing -- Inde.
Branding (Marketing) (OCoLC)fst01743755
Marketing. (OCoLC)fst01010167
Management.
Business & Economics.
Management Styles & Communication.
Geographic Term
:
India. (OCoLC)fst01210276
Electronic Access
:
| Library | Material Type | Item Barcode | Shelf Number | Status |
|---|
| IYTE Library | E-Book | 2296055-1001 | HD69 .B7 R356 2007 | O'reilly E-Books |