The human brand : how we relate to people, products, and companies
by
 
Malone, Chris, 1969- author.

Title
: 
The human brand : how we relate to people, products, and companies

Author
: 
Malone, Chris, 1969- author.

ISBN
: 
9781622312979

Personal Author
: 
Malone, Chris, 1969- author.

Physical Description
: 
1 online resource (1 audio file)

Local Note
: 
O'Reilly

Subject Term
: 
Consumer behavior.
 
Marketing -- Psychological aspects.
 
Consommateurs -- Comportement.
 
Marketing -- Aspect psychologique.
 
BUSINESS & ECONOMICS -- Industrial Management.
 
BUSINESS & ECONOMICS -- Management.
 
BUSINESS & ECONOMICS -- Management Science.
 
BUSINESS & ECONOMICS -- Organizational Behavior.
 
Consumer behavior. (OCoLC)fst00876238
 
Marketing -- Psychological aspects. (OCoLC)fst01010241

Genre
: 
Downloadable audio books.
 
Audiobooks. (OCoLC)fst01726208
 
Audiobooks.
 
Livres audio.

Added Author
: 
Fiske, Susan T.,
 
Runnette, Sean,

Electronic Access
: 
https://go.oreilly.com/library-access/library/view/-/9781622312979/?ar
 
https://learning.oreilly.com/library/view/~/9781622312979/?ar
 
https://learning.oreilly.com/library/view/~/9781622312979


LibraryMaterial TypeItem BarcodeShelf NumberStatus
IYTE LibraryE-Book2300113-1001HF5415.32 .M36 2013O'reilly E-Books