Social media marketing : strategien für Twitter, Facebook & Co.
by
Weinberg, Tamar.
Title
:
Social media marketing : strategien für Twitter, Facebook & Co.
Author
:
Weinberg, Tamar.
ISBN
:
9783955617905
Personal Author
:
Weinberg, Tamar.
Edition
:
4. Aufl.
Publication Information
:
Köln : O'Reilly Media, 2014.
Physical Description
:
1 online resource (1 volume) : illustrations
General Note
:
"Komplett aktualisiert"--Cover.
Previous ed. published in 2009 with title: The new community rules : marketing on the social Web.
Includes index.
Local Note
:
O'Reilly
Subject Term
:
Internet marketing.
Social media -- Economic aspects.
Online social networks -- Economic aspects.
Electronic commerce.
Marketing sur Internet.
Médias sociaux -- Aspect économique.
Réseaux sociaux (Internet) -- Aspect économique.
Commerce électronique.
BUSINESS & ECONOMICS / Industrial Management.
BUSINESS & ECONOMICS / Management.
BUSINESS & ECONOMICS / Management Science.
BUSINESS & ECONOMICS / Organizational Behavior.
Electronic commerce. (OCoLC)fst00906906
Internet marketing. (OCoLC)fst00977272
Social media -- Economic aspects. (OCoLC)fst01767769
Online-Marketing
World Wide Web 2.0
Social Media
Softwareplattform
Genre
:
Electronic books.
Added Author
:
Pahrmann, Corina.
Ladwig, Wibke.
Weinberg, Tamar. New community rules.
Electronic Access
:
| Library | Material Type | Item Barcode | Shelf Number | Status |
|---|
| IYTE Library | E-Book | 2303995-1001 | HF5415.1265 .W456 2014 | O'reilly E-Books |