Brand aid : a quick reference guide to solving your branding problems and strengthening your marketing position
by
 
VanAuken, Brad.

Title
Brand aid : a quick reference guide to solving your branding problems and strengthening your marketing position

Author
VanAuken, Brad.

ISBN
9780814434741

Personal Author
VanAuken, Brad.

Edition
Second edition.

Physical Description
1 online resource

Local Note
O'Reilly

Subject Term
Brand name products -- Management.
 
Branding (Marketing)
 
Trademarks -- Design.
 
Produits de marque -- Gestion.
 
Stratégie de marque.
 
branding.
 
BUSINESS & ECONOMICS -- Industrial Management.
 
BUSINESS & ECONOMICS -- Management.
 
BUSINESS & ECONOMICS -- Management Science.
 
BUSINESS & ECONOMICS -- Organizational Behavior.
 
Brand name products -- Management. (OCoLC)fst00837891
 
Branding (Marketing) (OCoLC)fst01743755
 
Trademarks -- Design. (OCoLC)fst01153896

Electronic Access
https://learning.oreilly.com/library/view/~/9780814434734
 
https://learning.oreilly.com/library/view/~/9780814434734/?ar
 
https://go.oreilly.com/library-access/library/view/-/9780814434734/?ar


LibraryMaterial TypeItem BarcodeShelf NumberStatus
IYTE LibraryE-Book2305049-1001HD69 .B7O'reilly E-Books