Fortune at the Bottom of the Pyramid, Video Case Studies, The
by
Prahalad, C.K., author.
Title
:
Fortune at the Bottom of the Pyramid, Video Case Studies, The
Author
:
Prahalad, C.K., author.
ISBN
:
9780132317719
Personal Author
:
Prahalad, C.K., author.
Edition
:
1st edition.
Physical Description
:
1 online resource (1 video file, approximately 56 min.)
Local Note
:
O'Reilly
Subject Term
:
International business enterprises -- Developing countries -- Case studies.
Globalization -- Economic aspects -- Developing countries -- Case studies.
Economic assistance -- Developing countries -- Case studies.
Poverty -- Developing countries -- Prevention -- Case studies.
Purchasing power -- Developing countries -- Case studies.
Target marketing -- Developing countries -- Case studies.
Target marketing. (OCoLC)fst01143138
Purchasing power. (OCoLC)fst01084291
Poverty -- Prevention. (OCoLC)fst01074116
International business enterprises. (OCoLC)fst00976774
Globalization -- Economic aspects. (OCoLC)fst00943533
Economic assistance. (OCoLC)fst00901592
Geographic Term
:
Developing countries. (OCoLC)fst01242969
Genre
:
Case studies. (OCoLC)fst01423765
Electronic videos.
Added Corporate Author
:
O'Reilly for Higher Education (Firm),
Safari, an O'Reilly Media Company.
Electronic Access
:
Library | Material Type | Item Barcode | Shelf Number | Status |
---|
IYTE Library | E-Book | 2326660-1001 | XX(2326660.1) | O'reilly E-Books |