Practical measures to increase transit advertising revenues
by
 
Alpers, Jane.

Title
: 
Practical measures to increase transit advertising revenues

Author
: 
Alpers, Jane.

ISBN
: 
9780309117869

Personal Author
: 
Alpers, Jane.

Publication Information
: 
Washington, D.C. : Transportation Research Board, 2009.

Physical Description
: 
1 v. (various pagings) : ill. ; 28 cm.

Series
: 
Report / Transit Cooperative Research Program, no. 133.
 
Report (Transit Cooperative Research Program) ; 133.

General Note
: 
At head of title: Transit Cooperative Research Program.

Subject Term
: 
Local transit -- United States -- Finance.
 
Local transit -- United States -- Management.
 
Local transit -- United States -- Marketing.
 
Advertising -- United States.

Added Corporate Author
: 
National Research Council (U.S.). Transportation Research Board.
 
Transit Cooperative Research Program.
 
United States. Federal Transit Administration.
 
Transit Development Corporation.

Electronic Access
: 
http://onlinepubs.trb.org/onlinepubs/tcrp/tcrp_rpt_133.pdf


LibraryMaterial TypeItem BarcodeShelf NumberStatus
Civil EngineeringBookB024418HE192.5 .A45 NO. 133Transportation Collection