Global management strategies sales, design, manufacturing and operations
by
Gonçalves, Marcus.
Title
:
Global management strategies sales, design, manufacturing and operations
Author
:
Gonçalves, Marcus.
Personal Author
:
Gonçalves, Marcus.
Publication Information
:
New York, N.Y. (ASME, Three Park Avenue. New York, NY 10016) : American Society of Mechanical Engineers, c2008.
Physical Description
:
1 electronic text (vii, 112 p.) : ill., digital file.
Series
:
The technical manager's survival guides ; 5
Technical manager's survival guides ; 5.
Contents
:
1. Management evolution -- 2. Manager vs. leader, projects vs. people -- 3. Sales : the players -- 4. Sales : the strategies -- 5. Design : the players -- 6. Design : the strategies -- 7. Manufacturing : the players -- 8. Manufacturing : the strategies -- 9. Operations : the players -- 10. Operations : the strategies -- 11. Global strategies for all managers -- 12. Going beyond leadership.
Abstract
:
This book is meant for all the stakeholders in an organization starting from a COO to a line manager. In today's world, where manufacturing is outsourced to developing countries, this book aptly talks about global operations strategies that managers need to absorb. Goncalves and Porter's use of farming, all the key players involved in farming and the key elements for efficient and successful farming, and how it all relates to various management strategies is very practical and easy to relate to.
Subject Term
:
Production management.
Project management.
Industrial management.
Operations research.
Genre
:
Electronic books.
Added Author
:
Porter, Brian E. (Brian Earl), 1962-
Added Corporate Author
:
American Society of Mechanical Engineers.
Electronic Access
:
Library | Material Type | Item Barcode | Shelf Number | Status |
---|
IYTE Library | E-Book | 595833-1001 | TS155 .G588 2008 EB | ASME E-Books |