ROI in marketing : the design thinking approach to measure, prove, and improve the value of marketing
Title:
ROI in marketing : the design thinking approach to measure, prove, and improve the value of marketing
Author:
Phillips, Jack J., 1945- author.
ISBN:
9781260460438
Personal Author:
Physical Description:
1 online resource (xiii, 330 pages) : illustrations
Local Note:
O'Reilly
Subject Term:
Electronic Access:
https://learning.oreilly.com/library/view/~/9781260460438/?arhttps://go.oreilly.com/library-access/library/view/-/9781260460438/?ar
https://learning.oreilly.com/library/view/~/9781260460438