Contents -- 1 Why creativity? -- Creativity or bust -- Can you catch it from a book? -- What's the hurry? -- 2 Creativity primer -- What is it? -- What stops it? -- Why techniques? -- Associations to ideas -- The longer view -- 3 The techniques -- Questions and answers -- Individuals and groups -- Choosing a technique -- The Instant Creativity structure -- 4 Techniques 1 -- What's the question? -- 4.1 Compass -- 4.2 Obstacle map -- 4.3 The level chain -- 4.4 Aerial survey -- 4.5 Destination -- 4.6 Do nothing -- 4.7 Shorts -- 4.8 Adventure -- 4.9 Outside in -- 4.10 Up and down -- 4.11 Time slices -- 4.12 Thesaurus -- 4.13 Crystal ball -- 4.14 Web wandering -- 4.15 Excellence -- 4.16 Army of a thousand -- 4.17 Solve a different problem -- 4.18 Restatement -- 4.19 Mud slinging -- 4.20 Questions race -- 4.21 Whiteboard -- 5 Techniques 2 -- What's the answer? -- 5.1 Challenging assumptions -- 5.2 Distortion -- 5.3 Reversal -- 5.4 Fantasy -- 5.5 Someone else's view -- 5.6 Metaphor -- 5.7 Random word -- 5.8 Random picture -- 5.9 Found objects -- 5.10 Nonsense sentence -- 5.11 On this day -- 5.12 Cool site -- 5.13 Headlines -- 5.14 Quotations -- 5.15 Squirrel box -- 5.16 Set it to music -- 5.17 Da Vinci scribbles -- 5.18 Inside view -- 5.19 Shades -- 5.20 Problem perfect -- 5.21 Frontiers -- 5.22 Attributes -- 5.23 Kid's play -- 5.24 Components -- 5.25 Substitute -- 5.26 It's a steal -- 5.27 Behind it -- 5.28 Draw it -- 5.29 Touch me, feel me -- 5.30 Evil genius -- 5.31 The game -- 5.32 It's silly -- 5.33 Been there before -- 5.34 Abattoir of sacred cows -- 5.35 Size matters -- 5.36 Lose the baggage -- 5.37 Auntie gravity -- 5.38 Long division -- 5.39 It's only natural -- 5.40 Location -- 5.41 TV listings -- 5.42 Cacophony -- 5.43 Morphology -- 5.44 Talking pictures -- 5.45 Two words -- 5.46 Psychiatrist's couch -- 5.47 Mix and match.

5.48 Lost in translation -- 5.49 They're winning -- 5.50 The £100 bid -- 5.51 SWOT -- 5.52 Option evaluation -- 5.53 Signposts -- 5.54 Hazard markers -- 6 Other sources -- There's more -- Reading up -- E-creativity -- Appendix 1 The Selector -- The Random Selector -- Techniques in timing order -- Techniques in expertise order -- Techniques in direction setting order -- Techniques in idea generation order -- Techniques in problem solving order -- Techniques in fun order -- Appendix 2 Lists for techniques -- 5.5 Someone else's view -- 5.7 Random word and 5.45 Two words -- 5.10 Nonsense sentence -- 5.19 Shades.