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Tourism Management : Analysis, Behaviour and Strategy.
Title:
Tourism Management : Analysis, Behaviour and Strategy.
Author:
Woodside, A.
ISBN:
9781845933241
Personal Author:
Physical Description:
1 online resource (540 pages)
Contents:
Contents -- Contributors -- PART I: INTRODUCTION TO ADVANCING TOURISM MANAGEMENT -- 1 Tourism Management Theory, Research and Practice -- PART II: SCANNING AND SENSE MAKING -- 2 Travel Motivation: A Critical Review of the Concept's Development -- 3 Culture's Consequences on Experiencing International Tourism Services and Products -- 4 Grounded Theory of International Tourism Behaviour: Building Systematic Propositions from Emic Interpretations of Japanese Travellers Visiting the USA -- 5 Tourist Harassment and Responses -- 6 Deconstructing Backpacking -- PART III: PLANNING -- 7 Tourism Demand Modelling and Forecasting -- 8 Market Segmentation in Tourism -- 9 Advanced Topics in Tourism Market Segmentation -- 10 When Tourists Desire an Artificial Culture: The Bali Syndrome in Hawaii -- PART IV: IMPLEMENTING -- 11 Advertising Travel Services to the Business Traveller -- 12 Interpreting and Managing Special Events and Festivals -- 13 Theme Park Tourism and Management Strategy -- 14 Tummy Tucks and the Taj Mahal? Medical Tourism and the Globalization of Health Care -- 15 Wine Tourism and Consumers -- 16 Complexity at Sea: Managing Brands within the Cruise Industry -- 17 Internationalization and the Hotel Industry -- 18 Guests' Meetings and Hotel Group Room Reservations -- PART V: EVALUATING ACTIONS/PROCESS AND PERFORMANCE OUTCOMES -- 19 Sport Events and Strategic Leveraging: Pushing Towards the Triple Bottom Line -- 20 Deconstructing Destination Perceptions, Experiences, Stories and Internet Search: Text Analysis in Tourism Research -- 21 Importance-Performance Analysis (IPA): Confronting Validity Issues -- 22 Evaluating Tourism Management Programmes: Advancing a Paradigm Shift for Achieving Highly Effective Tourism Destination Management Programmes and Strategy Performance Audits -- 23 Tourist Shopping Village Success and Failure.

24 Monitoring Visitor Satisfaction with Destinations using Expectations, Importance and Performance Constructs -- 25 Tourism's Economic Contribution versus Economic Impact Assessment: Differing Roles for Satellite Accounts and Economic Modelling -- PART VI: ADMINISTERING -- 26 Sustainability and Tourism Dynamics -- 27 Employee Empowerment: A Key to Tourism Success -- Index -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- Q -- R -- S -- T -- U -- V -- W -- X -- Y.
Abstract:
Planning and implementing successful tourism programmes requires in depth predictions of tourist behaviour. This title provides coverage of sense making, planning, implementing, evaluating and administering tourism marketing and management programmes. It offers useful descriptions, tools, and examples of tourism management decision-making.
Local Note:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
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