A Manager's Guide to Data Warehousing -- About the Author -- Credits -- Acknowledgments -- Contents -- Introduction -- Overview of the Book -- How This Book Is Organized -- Who Should Read This Book -- Part I: The Essentials of Data Warehousing -- Chapter 1: Gaining Data Warehouse Success -- The Essentials of Data Warehousing -- The Promises of Data Warehousing -- Summary -- Chapter 2: The Executive's FAQ for Data Warehousing -- Question: What is the business benefit of a data warehouse? -- Question: How much will it cost? -- Question: How long will it take? -- Question: How can I ensure success? -- Question: Do other companies really build these in 90 days? -- Question: How will we know we are doing this right? -- Question: Why didn't this work last time? What is different this time? -- Question: Do we have the right technology in place? -- Question: Are we the only company with data warehouse problems? -- Question: Will I get one version of the truth? -- Question: Why can't we just use our current systems? -- Question: Will the data warehouse replace our old systems? -- Question: Who needs to be involved? -- Question: Do we know where we are going? How will we know when we get there? -- Question: How do we get started and stay focused? -- Summary -- Part II: The Business Side of Data Warehousing -- Chapter 3: Understanding Where You Are and Finding Your Way -- Assessing Your Current State -- Understanding Your Existing Reporting Environment -- Introducing the Case Studies -- Summary -- Chapter 4: Successful IT-Business Partnerships -- What a Partnership Really Means -- What the Business Partners Should Expect to Do -- What You Should Expect from IT -- Tips for Building and Sustaining a Partnership -- Effective Communication -- Partnerships Beyond a Project -- In Real Life -- Summary -- Chapter 5: Setting Up a Successful Project.

Defining the Project -- Starting the Project -- Managing a Successful Project -- In Real Life -- Summary -- Chapter 6: Providing Business Requirements -- What Requirements Are Needed? -- Providing Business Requirements -- Communicating What You Really Need -- Practical Techniques for Gathering Requirements -- Putting the Pieces Together -- Setting Attainable Goals -- In Real Life -- Summary -- Part III: Dealing with the Data -- Chapter 7: Modeling the Data for your Business -- The Purpose of Dimensional Models -- Understanding Your Data -- What Is a Dimensional Model? -- The Business Dimensional Model -- A Call Center Case Study -- Enterprise Considerations -- Business Participation in the Modeling Process -- Reflecting on Business Realities: Advanced Concepts -- Taking the Model Forward -- In Real Life -- Summary -- Chapter 8: Managing Data As a Corporate Asset -- What Is Information Management? -- Master Data Management -- Data Governance -- Implementing a Data Dictionary -- Getting Started with Information Management -- In Real Life -- Summary -- Part IV: Building the Project -- Chapter 9: Architecture, Infrastructure, and Tools -- What Is Architecture? -- Why Do We Need Architecture? -- Data Architecture -- Technical Architecture -- Navigating the Technology Jungle -- Making Architecture Work for You -- In Real Life -- Summary -- Chapter 10: Implementation: Building the Database -- Extract, Transform, and Load (ETL) Fundamentals -- The Business Role in ETL -- Balancing Requirements and Data Reality -- Tracking Progress-Are We There Yet? -- What Else Can You Do to Help? -- In Real Life -- Summary -- Chapter 11: Data Delivery: What you Finally See -- What Is Business Intelligence? -- BI Building Blocks -- Supporting Different Levels of Use -- Construction of the BI Solution -- Planning a Successful Launch -- In Real Life -- Summary.

Part V: Next Steps-Expanding on Success -- Chapter 12: Managing the Production Data Warehouse -- In This Part -- Finishing the Project -- Adopting the Solution -- The Production Data Warehouse -- When the Data Warehouse Falls Short -- In Real Life -- Summary -- Chapter 13: Achieving Long-Term Success -- Planning for Expansion and Growth -- Managing Enterprise DW Resources -- Pushing into the Future -- Moving Toward Business Value -- Conclusion -- Glossary -- Index.