Front cover -- Half title page -- Issues in Cultural and Media studies -- Title page -- Copyright page -- Dedication -- Contents -- Series Editor's Foreword -- Acknowledgements -- INTRODUCTION -- Studying media convergence -- Mediatizing convergence and cultural change -- Industrial convergence -- Technological convergence -- Regulatory convergence -- Industry consolidation, media convergence, democracy -- Web 2.0 and network convergence -- The Internet, advertising and search businesses -- Conclusion -- Further reading -- 1 INTERPRETING MEDIA CONVERGENCE -- Introduction -- Production, distribution, consumption -- Convergence and market freedom -- Co-evolution of old and new media -- Internetization and mediatization -- Video and the new 'distribute-it-yourself' ethos -- After 'Web 2.0' -- The network society and network intensification/extensification -- Mobilities -- Conclusion -- Further reading -- 2 TRADITIONAL MEDIA MOVES ONLINE -- Introduction -- Next year's model -- Shifting advertising practices -- Acquiring online assets -- New media deals and 'taking it private' -- Online news and diversity -- Conclusion -- Further reading -- 3 MEDIA OWNERSHIP AND THE NATION-STATE -- Introduction -- Rationales of pluralism and diversity -- Public interest discourses and citizenship -- International developments -- Nation-states compared -- Conclusion -- Further reading -- 4 AUDIENCES OF NEOLIBERAL IMAGINARIES -- Introduction -- Networked individualism -- Propaganda revisited -- Multichannelism, 'the long tail', interactivity -- Voices in neoliberal media markets -- User content and 'audiencing' -- Conclusion -- Further reading -- 5 LIVING AT THE NETWORK EDGE -- Introduction -- Accounting for broadband -- Rethinking USOs for broadband networks -- Broadband convergence -- Net neutrality -- Digital delays -- Conclusion -- Further reading -- 6 CONCLUSION.

Information infrastructures, diversity, scale -- New welfarist models of media communications policy -- Informationalism and democracy -- The view from here -- Further reading -- GLOSSARY OF KEY TERMS -- REFERENCES -- INDEX -- Back cover.