Contents -- List of boxes -- List of figures -- List of tables -- About the authors -- Foreword -- Part One The global economy -- 01 The rationale for foreign trade and its organization -- Why countries trade -- Comparative advantage -- The evolution of world trade -- Protectionism -- Methods of protection -- Regions in world trade -- The UK's changed status in world trade -- Organizations in world trade -- 02 Balance of payments: measurement and management -- Measuring trade -- International balance of payments ratios -- Managing disequilibrium -- Managing exchange rates -- 03 Patterns of world trade -- International trade in the 20th century -- Trends in merchandise trade and commercial services by region (1990-2001) -- International trade in the 21st century -- The impact of the 2008-10 recession -- Leading exporters and importers in world trade -- Conclusion -- Part Two International marketing: principles and practice -- 04 Principles -- The marketing concept -- The exchange process -- The marketing process -- The internationalization process -- Marketing research -- Market selection -- Market selection criteria -- Managing the mess -- 05 Methods of market research -- Sources of information -- Sampling -- Conducting fieldwork -- Statistics -- 06 The marketing plan -- Product -- Price -- Promotion -- Publicity -- Personal selling -- Literature -- Sales promotion -- 07 Distribution -- Agent -- Distributor -- Local company -- Licence/franchise -- Selection of intermediaries -- Motivation -- Setting up a local company -- Setting up licensing -- Conclusion -- Part Three The legal environment -- 08 An overview of UK law -- The making of law -- The incidence of European Union law -- Sources of law -- Types of law -- 09 The law of contract -- Contract essentials -- Offer and acceptance -- Tenders -- Standard form contract -- Consideration.

Terms of a contract -- Duress -- Mistake -- Misrepresentation -- Remedies for misrepresentation -- Criminal misrepresentations -- Discharge of contract -- Remedies for breach of contract -- 10 Sale of goods in international trade -- The law relating to the sale of goods -- Quality and suitability -- Delivery of wrong quantity -- Delivery by instalments -- Acceptance of goods -- Rejection of goods -- Other consumer protection aspects -- Exclusion of liability -- Exclusion clauses in sale of goods -- Effect of guarantee periods -- Unfair Contract Terms Act (1977) -- Non-application of the Unfair Terms Act 1977 to international sales -- Supply of Goods to Consumer Regulations 2002 -- 11 EU competition law -- Article 81 of the Treaty of Rome -- What is the field of application of Article 81(1)? -- What are the elements of an infringement of Article 81(1)? -- The 'de minimis' rule -- Article 81(1) (a) to (e) -- Article 81(3): exemption -- Block exemptions -- Comfort letters -- Article 82 of the Treaty of Rome -- An abuse must affect trade between member states -- Mergers under EU law -- 12 The law of agency -- Definitions -- The Commercial Agents Regulations 1993 -- Authority of the agent -- Breach of warranty of authority -- Effect of contracts made by agents -- Rights and duties of principal and agent -- Part Four The export order process -- 13 The export office -- The export order process -- The enquiry -- 14 The export quotation -- Goods -- Price -- Delivery -- Terms and method of payment -- Order acknowledgment (acceptance) -- Forms of export quotation -- Risk assessment -- 15 Incoterms -- Incoterms 2000 -- Incoterms 2010 -- Conclusion -- Part Five International transport -- 16 Modes of international transport -- Freight forwarders -- The services of the forwarder -- Advantages of using freight forwarders -- Disadvantages of using freight forwarders.

Container security -- Other transport modes -- Choosing a mode of transport -- Freight calculation -- Total distribution cost -- 17 Packing and marking for export -- Distance and handling -- Environmental conditions -- Packing methods -- Factors affecting choice of packing -- Marking for export -- 18Transport documentation -- An overview of export documentation -- The transport conventions -- The bill of lading -- Carrier's liability -- Dangerous goods -- Part Six Customs controls -- 19 Export procedures and documents -- An overview of customs controls -- The European Union (EU) -- Export licensing control -- Exports from bonded warehouses -- Processing relief -- Security issues -- 20 Import procedures and documents -- EU imports -- Import controls -- The export invoice -- Customs management -- Part Seven Risk management -- 21 Cargo (marine) insurance -- Physical risk -- Credit risk -- Exchange risk -- Cargo (marine) insurance -- Principles of insurance -- Claims documents -- 22 Credit insurance -- Insurance and the exporter -- 23 Exchange risk management -- Do nothing -- Currency accounts -- Forward exchange contract -- Summary -- Part Eight Finance of international trade -- 24 Business finance -- Legal entities -- Sources of funding -- Exports and working capital -- Business costs -- Budgets -- Absorption costing and marginal costing -- 25 International payment methods -- The market -- The buyer -- The competition -- Cash in advance or with order -- Open account -- International transfer -- Factors -- Documentary collections -- Avalised bills of exchange -- 26 Documentary letters of credit -- Documentary requirements -- Types of letters of credit -- Countertrade -- 27 Money laundering -- Introduction -- Placement -- Layering -- Integration -- Legislation -- Outside the EU -- Money laundering offences and penalties -- Part Nine New horizons.

28 ICT and export documentation -- SITPRO -- The background -- UN EDIFACT -- Trends and developments -- Conclusion -- 29 EU governance -- Outcomes of the 2009-10 recession -- GDP -- Purchasing power parity (PPP) -- Further EU expansion -- 30 Global trading trends -- The global economic slowdown after 2008 -- Additional elements of risk -- Evolution of the WTO -- Increased political risk -- Living with China -- Appendix 1 -- Government -- International -- Statistics -- Credit insurance -- General information -- Appendix 2 -- Business and management -- Business law -- Finance and investment -- Human resources -- Intellectual property -- International business -- Sales and marketing -- Transport and logistics.