WHOSE LANGUAGE? -- Title page -- Copyright page -- LANGUAGE AND CAPITALISM1 -- Acknowledgements -- Table of Contents -- Chapter 0. About this book -- 0.0. Preliminary Remarks -- 0.0.1. Acknowledgments -- 0.1.Introduction -- 0.1.1. What's it all about? -- 0.1.2. Language and society -- Chapter 1. Language and manipulation -- 1.0. The cement of society -- 1.1. Manipulatory language: general -- 1.1.0. Introduction: Of language and railroads -- 1.1.1. Manipulatory veiling: Oppression and repression -- 1.1.2. Manipulation in actual language use -- 1.1.2.1. Formal manipulation -- 1.1.2.2. Manipulation and content -- 1.1.2.3. Manipulatory speech acts -- 1.1.3. Manipulation and society -- 1.1.3.1. The sociological genesis -- 1.1.3.2. Society's bad consciousness: consumerism and advertising -- 1.2. Manipulatory language: special -- 1.2.0. Introduction -- 1.2.1. Testing and voting -- 1.2.2. The interview -- 1.2.3. The examination situation and 'academese' -- 1.2.4. On talking with children -- 1.3. Concluding remarks -- Chapter 2. Language and industry -- 2.0. introduction: Data selection -- 2.1. DR and the Oil Strike -- 2.1.0. Introduction. Radio Denmark: A State Institution -- 2.1.1. Radio Manipulation -- 2.1.1.0. Introduction -- 2.1.1.1. Topics -- 2.1.1.2. Biases -- 2.1.1.3. Means and Ends -- 2.1.1.3.0. Introduction -- 2.1.1.3.1. The wage and price freeze -- 2.1.1.3.2. A change of government? -- 2.2. Immigrant language education -- 2.2.0. Introduction: Society and migrant labor -- 2.2.1. "Swedish For You" by the Swedish Radio (SR) -- 2.2.2. Technical language for immigrants -- 2.2.2.0. Introduction. The problem and its history -- 2.2.2.1. Teaching technical language: A sample -- 2.2.2.2. Evaluating the FIA-texts -- Chapter 3. Making a theory -- 3.0. Introduction -- 3.1. Wording -- 3.1.1. Program language -- 3.1.2. Wording or socialization?.

3.2. Language's rationale -- 3.3. Wording and society -- 3.3.0. Introduction -- 3.3.1. Society's structure -- 3.3.1.0. Introduction -- 3.3.1.1. Division of labor -- 3.3.1.2. The use of language and the division of labor -- 3.3.1.3. Twisting and fetishism -- 3.3.1.4. Money consciousness -- 3.4. Words and commodities -- 3.4.0. Introduction -- 3.4.1. The commodity society -- 3.4.2. Contradiction and manipulation -- 3.5. Industrial wording -- 3.5.0. Introduction. Advanced industrial society -- 3.5.1. Industrialism and language: The theory -- 3.5.1.0. Introduction. The minimax problem -- 3.5.1.1. Twisting and fetishizing in language use -- 3.5.1.2. Differences in language use -- 3.5.1.2.1. Codes -- 3.5.1.2.2. Deficient or different? -- 3.5.1.2.3. Class language -- 3.5.1.3. Language as qualification -- 3.5.1.3.1. The language of prestige -- 3.5.1.3.2. Functional language use -- 3.5.1.4. The fetish of correctness -- 3.5.2. Language and industrialism: The practice -- 3.5.2.0. Introduction -- 3.5.2.1. Talk-in-the-work: The language of production -- 3.5.2.1.1. Industry's silent majority -- 3.5.2.1.2. "Whistle while you work..." -- 3.5.2.2. The language of circulation -- 3.5.2.2.0. Introduction -- 3.5.2.2.1. Language and the circulation process -- 3.5.2.2.2. Circulation and manipulation -- 3.5.2.2.3. 'His Master's Voice' -- 3.5.2.2.4. 'Legalese' and the wording of contracts -- 3.5.2.3. The language of reproduction: Classroom language and 'compensatory education' -- 3.5.2.4. Language acquisition and profits -- 3.5.2.5. Language in action: Too old to learn, too young to act? -- 3.5.2.6. The language of the news -- 3.5.2.7. Language and culture -- 3.6. A double logic -- Chapter 4. What about linguistics? -- 4.0. Introduction. Science and method -- 4.1. A tale of two tongues -- 4.2. Linguistic oppression -- 4.3. Social linguistics -- 4.4. Sexism and reversal.

4.5. Language and power -- REFERENCES -- PERSON INDEX.