
Getting to Innovation : How Asking the Right Questions Generates the Great Ideas Your Company Needs.
Title:
Getting to Innovation : How Asking the Right Questions Generates the Great Ideas Your Company Needs.
ISBN:
9780814400906
Physical Description:
1 online resource (284 pages)
Contents:
Cover -- Contents -- Preface -- Acknowledgments -- PART I: THE FRAME GAME -- One: Framing Innovation Framing: An Overview -- "That's the Way We've Always Done It!" -- "Let's Try Something Different!" -- The Paradox of Paradox -- Ideas in Search of Problems -- "Framing" Framing -- The Importance of Framing Innovation Strategically -- Innovation Strategy vs. Tactics -- Initiating Strategic Decision Making -- Framing Innovation Challenges -- Two: Question Banks: Understanding the Strategic Terrain -- Question Banks (Q-Banks) -- A Step-by-Step Guide to Q-Banks -- Three: Challenge Banks: Generating Innovation Challenge Questions -- Challenge Banks (C-Banks) -- Four: How to Write and Evaluate Innovation Challenge Questions -- Criteria for Evaluating Innovation Challenges -- Relatively Simple Challenge Framing -- Moderately Complex Challenge Framing -- Complex Challenge Framing -- Preframed Generic Challenges -- Five: Constructing Conceptual Maps for Innovation Challenges -- Mind Maps, Concept Maps, and Strategy Maps -- Six: How to Conduct Innovation Challenges -- The Types of Innovation Challenges -- Preparing for Innovation Challenges -- Conducting Innovation Challenges -- Working Through the Stages of Innovation Challenges -- PART II: AFTER THE GAME -- Seven: Idea Management and Creativity Software -- The Evolution of Idea Management Systems -- Idea Management Software Programs -- Eight: A Crash Course in Generating Creative Ideas: Individual Methods -- Idea Generation Techniques -- Individual Techniques Using Related Stimuli -- Individual Techniques Using Unrelated Stimuli -- Nine: A Crash Course in Generating Creative Ideas: Group Methods -- Brainstorming Techniques -- Brainwriting Techniques -- Ten: Tips for Designing and Facilitating Brainstorming Retreats -- Obtaining Buy-in from Stakeholders and Upper Management.
Selecting an In-House Coordinator -- Managing Expectations -- Assessing Creativity Readiness -- Creating an Idea Generation Agenda -- Selecting a Location and Room Setup -- Choosing Retreat Participants -- Assigning Participants to Groups -- Establishing Ground Rules -- Controlling Pacing and Timing -- Evaluating Data -- Developing Action Plans -- Planning Postretreat Activities -- Conducting and Facilitating Problem-Solving Retreats -- Eleven: Evaluating and Selecting Ideas -- Evaluation vs. Selection -- Basic Guidelines -- Technique Descriptions -- Twelve: Implementing Ideas -- Importance and Nature of Implementation -- Change and Implementation -- Implementation Guidelines -- Implementation Techniques -- Bibliography -- Index -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- Q -- R -- S -- T -- V -- W.
Abstract:
Getting to Innovation is a detailed guide to achieving the critical first step in formulating creative and useful ideas-i.e., asking the right questions that define the challenges facing any organization.
Local Note:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Genre:
Electronic Access:
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