Cover Page -- Copyright -- Preface "A Word With Your Boss, Please..." -- Foreword "The Pragmatist" by Jonathan Bernstein -- Foreword "The Teacher/Counselor" by Jay Rayburn -- Foreword "The Game Changer" by Steve Harrison -- Contents -- Introduction: Common Sense at Lightning Speed, by Ken Koprowski -- Chapter 1: Defining Crisis: It's All About Victims -- Chapter 2: Crisis Communication: Getting Leadership Ready for Crisis -- Chapter 3: Crisis Communication: Preparing for Crisis and Visibility -- Chapter 4: Creating the Crisis Communication Plan: Components and Models -- Chapter 5: Crisis Communication Plan in Action: Media Relations -- Chapter 6: Crisis Communication Plan in Action:The Crisis News Conference -- Chapter 7: Crisis Communication Plan in Action: Social Media -- Chapter 8: Crisis Communication Plan in Action:The Activist Challenge -- Chapter 9: Crisis Communication Plan in Action: Litigation and Legal Issues -- Chapter 10: Crisis Communication: Summing Up and Looking Ahead -- Glossary -- Index -- Credits -- Articles and Monographs -- With Special Thanks From the Author -- A Special Dedication to Chester A. Burger 1/10/21 - 3/22/11 -- About Risdall Public Relations -- About the Lukaszewski Group -- About the Author.