Cover -- Contents -- Preface -- I Theoretical Reflections on the Notion and Work of Multimodality -- Bridging the Gap between Here and There: Combining Multimodal Analysis from International Perspectives (Janina Wildfeuer) -- Issues in Multimodality: Reflecting on Definitions, Transcription, and Analysis (Diane Mavers) -- From Text Linguistics to Multimodality: Mapping Concepts and Methods Across Domains (Hartmut Stöckl) -- Cognitively-Oriented Semiotics as a Common Descriptive Framework for Pictorial and Verbal Representations (Alina Kwiatkowska) -- II Methods for Multimodality Research -- Spotlight on the Image: Adding the Missing Visual Piece to the Multimodal Puzzle (Ognyan Seizov) -- Visual Rhetoric and Cognitive Semantics: The Relevance of Entrenched Conceptual Patterns for the Reconstruction of Visual and Multimodal Arguments (Sandra Handl) -- Conflicts and Pictures: A Study of Images and Agonality in Discourse (Anna Mattfeldt) -- Multimodality in Perspective: Creating a Synergy of the Discourse Historical Approach and the Framework of Visual Grammar (Shaimaa El Naggar) -- Structure and Multimodal Texts (Wendy L. Bowcher) -- III Empirical and Experimental Approaches to Multimodal Analysis -- Automatic Classification of Iconic Images Based on a Multimodal Model: An Interdisciplinary Project ([Simone Paolo Ponzetto] [Hartmut Wessler] [Lydia Weiland] [Stephan Kopf] [Wolfgang Effelsberg] [Heiner Stuckenschmidt]) -- On the Use of Different Modalities in Political Communication: Evidence from German Election Manifestos ([Marc Debus] [Heiner Stuckenschmidt] [Hartmut Wessler]) -- Seeing the Unforeseen: Eye-Tracking Reading Paths in Multimodal Webpages ([Martin Kaltenbacher] [Thomas Kaltenbacher]) -- An Experimental Approach to Multimodality: How Musical and Architectural Styles Interact in Aesthetic Perception ([Martin Siefkes] [Emanuele Arielli]).

Narrative Process Annotation of Comic Strips in Corpus Analysis (Elisa Vales) -- IV Example Analyses of Various Multimodal Artefacts -- Combining Computer Vision and Multimodal Analysis: A Case Study of Layout Symmetry in Bilingual In-Flight Magazines (Tuomo Hiippala) -- Embodied Meaning in Audio-Visuals: First Steps Towards a Notion of Mode (Christina Schmitt) -- Documentary Film as Multimodal Argumentation: Arguing Audio-Visually About the 2008 Financial Crisis (Assimakis Tseronis) -- V Short Memos on Multimodal Analyses -- Reflecting on a Gap between Polyphony and Multimodality in Online Media Formats (Jan Krasni) -- When Here is Now and There is Then: Bridging the Gap in Time with "Sumer Is Icumen In" (Kate Maxwell) -- Visual Literacy in EAP: The Dialogue between Reader/Designer Features and Multimodal Text (Dorra Moalla) -- List of Contributors.