ESPN : The Making of a Sports Media Empire.
Title:
ESPN : The Making of a Sports Media Empire.
Author:
Vogan, Travis.
ISBN:
9780252097867
Personal Author:
Physical Description:
1 online resource (257 pages)
Contents:
Cover -- Title -- Contents -- Acknowledgments -- Introduction: An ESPN Culture -- 1 From the Entertainment and Sports Programming Network to ESPN -- 2 SportsCentury: Programming Public Sport History -- 3 ESPN the Magazine and Page 2: Paper and Digital Sports Pages -- 4 ESPN Original Entertainment: Branding Authority across Genres -- 5 ESPN Films: "Unprecedented Documentary Series" by "Filmmaking Originals" -- 6 Grantland: ESPN's Miramax -- Conclusion: From Frontline to the Bottom Line -- Appendix A: The Entertainment and Sports Programming Network's First Press Release -- Appendix B: SportsCentury Top One Hundred Athletes of the Twentieth Century -- Appendix C: SportsCentury Panel -- Notes -- Bibliography -- Index.
Abstract:
How the Worldwide Leader turned X's and O's into billions of.
Local Note:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Genre:
Electronic Access:
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