Coaching--not just for athletes -- Part 1 of the BDA cycle: the B-planning -- Part 2 of the BDA cycle: the D-visiting and modeling -- Part 3 of the BDA cycle: the A-reflecting and debriefing -- Preparing the school for instructional coaching -- Setting the stage for the work ahead -- Preparing to coach: guidance for coaches -- The journey begins: the new coach -- Coaches at work: growing into the coaching role -- Mentors and school leaders: supporting coaches for the long run -- Final thoughts -- Appendix A: sample job description -- Appendix B: guidelines for the coach mentor position.