
Market engineering. A structured design process for electronic markets
Title:
Market engineering. A structured design process for electronic markets
Author:
Neumann, Dirk Georg
ISBN:
9781000006995
9783866440654
Personal Author:
Publication Information:
KIT Scientific Publishing 2007
Physical Description:
1 electronic resource (X, 280 p. p.)
Abstract:
In this book, the author provides a complete process for electronic markets design together with the required en-gineering methods. As such the book is unique applying tech-niques from engineering design to modern Information Systems and Economics. Mr. Neumann succeeds in presenting a generic but coherent approach that is an indispensable aid in designing markets.