The insight discipline : crafting marketplace understanding that makes a difference
Title:
The insight discipline : crafting marketplace understanding that makes a difference
Author:
Fahey, Liam, 1951- author.
ISBN:
9781839827303
Personal Author:
Physical Description:
1 online resource (420 pages).
Series:
AMA leadership series
Abstract:
In his re-published book The Insight Discipline, Liam Fahey details the analysis methods and modes of deliberations required to overcome the insight challenge and to create an insight-driven culture. He lays out the business case for why leaders must emphasize the goal of attaining new insight if they want to gain maximum value from analysis.
Local Note:
Electronic reproduction. Ann Arbor, MI : ProQuest, 2018. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Genre:
Electronic Access:
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