Cover image for Chinese communication theory and research reflections, new frontiers, and new directions
Chinese communication theory and research reflections, new frontiers, and new directions
Title:
Chinese communication theory and research reflections, new frontiers, and new directions
Author:
Jia, Wenshan, 1961-
ISBN:
9780313011887
Publication Information:
Westport, Conn. : Ablex, 2002.
Physical Description:
1 online resource (xviii, 281 p.)
Series:
Advances in communication and culture

Advances in communication and culture.
Contents:
The significance of Chinese communication theory and research in a glocalizing world / Communication studies in China: state of the art / Intercultural/interpersonal communication research in China: a preliminary review / Chinese communication theory and practice: a tier-based perspective / A critical examination of the Eurocentric representation of Chinese communication / Masculinity index and communication style: an East Asian perspective / Comparative studies of Chinese and Western rhetoric: reflections and challenges / assimilation of Western learning": an overlooked area of intercultural communication / Research on Chinese communication campaigns: a historical review / Balancing ideals and interests: toward a Chinese perspective of development communication / Chinese health communication in the old and new millennia / What we still need to know about Chinese negotiation / Advertising with Chinese characteristics: the development of advertising in China, 1979-1999 / The interface between culture and technology in Chinese communication / Computer-mediated communication: internet development and new challenges in China / The essential role of Chinese as the world's leading logographic writing system in global communication / Problems and prospects of Chinese communication study
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