The gold medal country -- Finnish origins -- Geographical overview -- Historical overview -- The unique Finnish language -- Finnish beliefs and values -- The Finnish communicator -- Leadership -- Suomi-Kuva and the difficult Finn -- Finns in the nordic framework -- Finns and others -- Ladies and gentlemen -- Concepts of space and time -- Humor -- The Wily Weasel--the Nokia story -- How to approach Finns : a summary -- Finland--past, present, and future.