Cover image for Business communication
Business communication
Title:
Business communication
Author:
Bisen, Vikram.
ISBN:
9788122428780

9788122426069

9781282240759
Personal Author:
Publication Information:
New Delhi : New Age International Ltd., c2009.
Physical Description:
1 online resource (1 v.) : ill.
Contents:
Business communication : an introduction -- Communication and organization structure -- Employment communication -- Communication and technology -- Oral communication -- Written communication -- Business letters and report writing -- Applying the case study method -- Presentation skill -- Group communication.
Abstract:
About the Book: The book Business Communication has been designed strictly according to the syllabus of U.P. Technical University, Lucknow for the core subjects offered to the management students. The book provides a complete view about the communication used in business and helps the students to develop effective communication skills. The book is segregated into ten chapters of which the first chapter deals with the basics of communication and its role in the business cycle. Some chapters detail communication of different types and its relationship with organization, and in technological.
Added Author:
Holds: Copies: