Contents -- Preface -- Preface -- Introduction -- Chapter 1 The Songwriter -- Kara DioGuardi: Integrity Time -- Song Goddess -- Background Check -- Casting Lots at Warners -- Laze & Royal -- Jason Reeves: Heart on Sleeve -- Signing Story -- Billy Steinberg: A Hit Songwriter's True Colors -- Riding with Roy -- Cover Me -- Strengths in Song -- Diane Warren -- View from the Valley -- Office Time -- A State of Great -- Keith Stegall: Rebel on the Row -- Hot Man on the Bandstand -- Into the Mix -- Spotlights and Cat Fights -- Lauren Christy: Baby, Remember Her Name -- Crawling with Susie Reptile -- Meet The Matrix -- Sandy Says -- Cutting Korn -- Music in the Mill -- Tom Shapiro: Turn Right on Music Row -- Nashville Bound -- Hooked on Hooks -- Pam Sheyne: Collaborative Confluence -- A Nudge from Nigel -- Prose with a Purpose -- Naked in the Writing Room -- Chapter 2 The Artist -- Gene Simmons: The KISS of Money -- Back in the Day -- Wicked Lester Left to Fester -- Merchandise and the Media -- Rules and Tools -- Heart: The Musical Pulse of the Wilson Sisters -- A Flicker of the Future -- Feminine Wiles -- Eighties Ladies -- New Beats from Heart -- Joe Cocker: Soul Master -- Pub Rub -- Songs Sustain -- Long Time -- Death Cab for Cutie: Indie Band Speeds to New Destinations -- Refining the Straight Job -- Independence Days -- Seattle Sonics -- Sara Bareilles: Between the Lines -- My Fair Lady -- Big Choices and Little Voice -- The Soul of the Song -- Sonic Sense -- Essential Trust -- Karmina: The Kiss of Persistence -- Teen Dreams -- School of Thought -- Live Time -- Beholding the Beauty -- Kyler England: An Artist of Independent Means -- Fan Land in Cyberspace -- Concerts in the House -- Studio Matrimony -- Networking Notions -- Last Chorus -- James Lee Stanley: Trail of the Troubadour -- Market Shares -- Stones Roll -- On the Road Again.

The Heart for the Art -- John Legend -- Chapter 3 The A&R Exec/The Label -- Tony Ferguson: Attributes of A&R -- Raising the Scope at Interscope -- A&R Roles -- To the Bank -- Diarmuid Quinn: Major Label Music -- Ozzy at the Gate -- 360 + 5 -- Major Clout -- Brian Postelle: The Urban Agenda -- Eminem Eminence -- Change Rearrange -- Signing Power -- John Janick: Using the Noodle -- Gaining in Gainesville -- DIY Ethics -- Falling into Fall Out Boy -- Swimming Upstream into the 360 Deal -- The A&R Ears and the Righteousness Card -- Diane Meltzer: Winding Up with Wind-up -- Origins and Oracles -- Seed with Creed/Rockers from Little Rock -- Bringing Up the Band -- Listen to the Lions -- Joe Galante: Nashville Cat -- Hit Chorus -- Image and Integrity -- Steve Greenberg: Veering on the S-Curve -- Hits from the Doghouse -- No Stone Unturned -- The One That Got Away -- S-Curve Curves Back -- Doug Howard: Branding the Country -- Getting Tan with Rascal Flatts -- SHeDAISY: Musical Gardens -- Blinded by Beatles -- State of the Country -- No Heels, These Flatts -- Michael Laskow: Fueling Up on Songs with Taxi -- Oiling Up the Ideas -- Convention Attention -- Taxi Fare -- Chapter 4 The Producer -- Rick Nowels: "Green Light" and a "White Flag" -- End of the Era -- Howard Benson: Heavy Music -- The Intimidation Room -- Open Ears, Open Wallets -- Breaking the Band -- Breaking Glass -- Richie Zito: Behind the Glass -- Founding Fathers -- Live Nation -- Trick Tosses the Tape -- Dave Sardy: The Producer and the Paradigm -- Inspiration Mediation -- 80 and Counting -- Out of Tune, Out of Time -- Dandy Warhols and Marilyn Manson at the Oasis -- New Dues -- Ted Bruner: The Long Road In -- A Co-Writing Kiss with Katy Perry -- Respect and Renewal -- Rodney Jerkins: Soul of the Darkchild -- The Gospel Road -- Bring in the Singers -- A Shot of Brandy -- Mississippi Ministerial.

Kenny Aronoff: Brilliance in the Beat -- The Swing Thing -- Stage to Studio -- Educated Notions -- Pick Up the Sticks -- Chapter 5 The Mixer -- Manny Marroquin: Above Board -- Master of the Mix -- Dance to the Music -- The Mystery of Music History -- Phil Tan: Golden Faders -- New School and Pro Tools -- In the Mix -- DJ Escape/DJ Johnny Vicious: Fire on the Dance Floor -- Anatomy of a Remix -- Bodies on the Dance Floor -- From Beat One -- Karmatronic: The Big Beat from Budapest -- Borderless Sounds -- Label Copy -- Clubland -- Chapter 6 The Manager -- Jim Guerinot: Managing the Music -- Hands on the Talent -- Image Consultant -- MySpace Is No Place -- So You Wanna Be in the Biz? -- Sandy Roberton: Piloting Projects to World's End -- Signing the Perfect Storm -- Thunder Down Under -- Advice and Consent -- Jeff Rabhan: Career Orchestrations -- The Talent Vortex -- In Rhyme with the Times -- Closing Chorus -- Michael Lippman: A Manager's Enduring Faith -- Michael Row the Boat -- Lighting Up with Matchbox Twenty -- Indelible Images -- Perseverance Platitudes -- Kelly Curtis: In and Out of Pearl Jams -- Broken Bones -- Corporate Climates -- The J Way -- Live -- John Greenberg and Bryan Coleman: Dollars on the Nickelback -- Majors in the Shadows -- Tuned In -- Nickelback: Change from the North -- One Nation Undersigned -- Nickelback Has Left the Auditorium -- Edwin Morales: Blazing Beats from Mean Streets -- Track Records -- Sounds from LaLa Land -- Chapter 7 Film/TV -- Can You Picture This? The Film and Television Music Overview -- Karen Lamberton: Perfect Placement -- Lots of Slots from Sony -- Fees, Please -- Perpetrating Passion -- Monica Benson: Writing the BOK -- Michael Eames: The PEN Is Mightier -- Line of Fire: Music Supervisors -- Alexandra Patsavas: Cuts at the Chop Shop -- Chop Shop on the Block -- Label Stable -- Chop Shop Rock -- Andy Hill.

Miles of Styles -- Robin Kaye: Placements with a Purpose -- Time Keeps on Ticking -- Indie or Major Music -- Breaking News -- Dollars = Sense -- Levi Kreis: For Kreis' Sake -- Joel Evans: Making the Screen Swing -- Aaron Zigman Composes Himself -- Setting the Scoring Stage -- Gustavo Santaolalla: Rocking the Oscars -- Randy Edelman: Images in Ivory -- Carter Burwell: Sounds of Twilight -- Jeff Beal: Sounds of the Clean Slate -- Mike Knobloch: Sounds on the Lot -- Curveballs -- Directorial Decisions -- Sync Sense -- Aspiring Hiring -- Chapter 8 The Lawyer -- Andy Tavel: Shifting Currents in the Revenue Streams -- Deals for Real -- The Disney Dollars -- The Glory of the Story -- Dina LaPolt: Legal Language -- Booking the Thrash -- Bringing Up the Artist -- The Band with a Brand -- Spinning the 360 Deal -- Ben McLane: Law and Loyalty -- The Signing Buzz -- What the Act Can Do -- Deals These Daze -- Essential Alchemy -- Owen Sloane: The Dotted Line -- Deals Go Down -- iTunes Are Your Tunes -- Band with the Brand -- In the Vein of Lil Wayne -- Negotiation Communication -- Chapter 9 New Days, New Directions, New Ideas -- Kevin Day: Rocket Science Lifts Off -- Online Alchemy -- Retro Radio -- Selling the Passion -- Executive Madness -- Rob Light: Illuminated Agent -- Managing Mavens -- Butts in the Seats -- From Major to Minor -- Signing Status -- Bob Mercer: Building the Brand -- Considered Opinions -- Online Exposure -- When the Going Gets Tough -- Distinctive Directives -- Hunter Scott: Inspired Entrepreneur -- Investor Investigation -- Bridge to the Bands -- Gary Stewart: Gospel of a Music Fanatic -- Online Music -- Ted Cohen: Digital Dominion -- Evil Powers and Clueless Kids -- The Connection -- Kim Burse: Imagining the Image -- Bouncing with Beyoncé -- Expanding Parameters -- John Alexander: Facilitating the Muse -- North of the Border.

Performing Rights and Artist Development -- Meet Sara Haze -- ASCAP and BMI -- Neil Portnow: Grammy Gold -- The View from Behind the Desk -- Jive Talking -- Young Blood -- Music's Biggest Night -- Rich Esra: A&R Insider -- Slipping on Pink Slips -- Conventional Thinking -- Casting the Internet -- If the Shoe Fits -- Jason Bentley: Eclectic Airwaves -- Air Checks and Laptops -- Influential Potential -- Kenny Kerner: Straight Shots -- The Big KISS -- Manager as Dictator -- Education Situation -- Chapter 10 The Publisher -- Danny Strick: Strictly Speaking -- The Signability Signature -- Ring Tone Revolution and the Guitar Hero -- Final Coda -- Kenny McPherson: Sounds from the Cocoon -- The Light of Ray -- Image Confab -- Balance of the Biz -- Gary Overton: Country Follows Pop -- Ears and Eyes for EMI -- Dotted Lines Songwriters Sign -- Biz Builds Buzz Online -- Pop Goes the Country -- Reviled in the Roadhouse -- Paul Morgan: Publishing Powers -- Cherry Picking -- Good Gad -- The Perfect Song -- Chapter 11 The Performing Rights Organization -- Del Bryant: View from Nashville -- Genius Genealogy -- Music City Origins -- Career Directions -- Coming Up in the Biz -- The ASCAP "I Create Music" EXPO: Empowering Songwriters and Composers -- EXPO Evolves -- Beyond Songwriting 101 -- Compose Yourself -- Fast Tracks and Individual Attention -- Biz Realities -- Final Thoughts -- SESAC: Foreseeing the Future of Performing Rights -- Chapter 12 The American Idol -- Debra Byrd: Flying with American Idol -- Season Sensations -- Cooking with David -- From the Stage to the Studio -- Beyond the Voice -- Kellie Pickler: American Idol's Small-Town Sweetheart -- Time Travel -- Behind the Glass -- Just Rewards -- Jon Peter Lewis: Singing for the Stars -- Post-Idol Possibilities -- Office Hours -- Three Words -- Elliot Yamin: The "Anything's Possible" Poster Child.

Idolization.