Selling Skills for Complete Amateur : The art of selling.
Title:
Selling Skills for Complete Amateur : The art of selling.
Author:
Etherington, Bob.
ISBN:
9789814312394
Personal Author:
Edition:
1st ed.
Physical Description:
1 online resource (202 pages)
Series:
Bob Etherington's Career Series
Contents:
Cover -- Title -- Copyright -- Contents -- Introduction -- 1 Who sold you this then? -- 2 Never make a statement when you could ask a question -- 3 Stop selling: start asking "SWOT" -- 4 Features, advantages and benefits -- 5 I object! (Objection overruled!) -- 6 How to sell in the worst of times -- 7 Getting your contract signed -- 8 The ubiquitous sales letter -- About the author.
Abstract:
Nearly everyone within a company is involved in selling at one level or another. Yet, the majority of those people are not professional frontline salespeople - they have never received any training in selling or in dealing with customers. As a result, opp.
Local Note:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Genre:
Electronic Access:
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