Guide to the engineering management body of knowledge
Title:
Guide to the engineering management body of knowledge
Author:
American Society of Mechanical Engineers.
Publication Information:
New York, N.Y. (ASME, Three Park Avenue. New York, NY 10016) : American Society of Mechanical Engineers, c2010.
Physical Description:
1 electronic text (395 p.) : ill., digital file.
Contents:
1. Market research, assessment and forecasting -- 2. Strategic planning and change management -- 3. Product, service and process development -- 4. Engineering projects and process management -- 5. Financial resource management -- 6. Marketing, sales and communications management -- 7. Leadership and organizational management -- 8. Professional responsibility, ethics and legal issues.
Abstract:
An authoritative guide to key engineering management principles and practices, this book is divided into eight concise domains of engineering management knowledge, which are further broken down into 46 knowledge areas and 210 sub-knowledge areas. This guide covers a wide range of management topics and practices, including market research, product development, organizational leadership and the management of engineering projects and processes.
Genre:
Added Corporate Author:
Electronic Access:
ASME http://ebooks.asmedigitalcollection.asme.org/book.aspx?bookid=306