Getting Started with Flurry Analytics -- Table of Contents -- Getting Started with Flurry Analytics -- Credits -- About the Author -- About the Reviewers -- www.PacktPub.com -- Support files, eBooks, discount offers and more -- Why Subscribe? -- Free Access for Packt account holders -- Instant Updates on New Packt Books -- Preface -- What this book covers -- What you need for this book -- Who this book is for -- Conventions -- Reader feedback -- Customer support -- Downloading the example code -- Errata -- Piracy -- Questions -- 1. Getting Ready with Flurry -- About Analytics -- The importance of Analytics in the use of applications -- The advantages of using Analytics -- Tracking social productivity -- Determining unique visitors -- Determining user behavior -- Monitoring the performance of your ads -- Determining your content sources -- Evaluating traffic flow to your application -- Setting up an account on Flurry Analytics -- Integrating the library with your project -- Setting up basic code -- Sessions -- Active Users -- New Users -- Session Length -- Frequency of Use -- Benchmarks -- Page Views -- User Paths -- Lifecycle Metrics -- User Retention -- Version Adoption -- Demographic Estimates -- Time of Day Reporting -- Geographic Usage -- Language Metrics -- Devices -- Carriers -- Firmware Versions -- Logging Events -- Events -- Event Parameter -- Event Duration -- Segmentation -- Summary -- 2. Tracking Applications -- Settings goals -- Tracking time spent -- Tracking errors -- Tracking versions -- User details -- Location tracking -- Controlling data -- Summary -- 3. Data Analysis -- Funnel analysis -- Segments -- Portfolio Analytics -- User Acquisition analysis -- Customizing your dashboard -- Crash Analytics -- Big Data benefits -- Summary -- 4. Technical Analytics -- Tracking your crashes -- Stack traces -- Uploading dSYM.

Response format -- Error codes -- Tracking errors -- Summary -- 5. Using Your Data -- Measuring user quality -- User acquisition -- User retention -- User engagement -- User monetization -- Platforms and devices -- Investors and sponsors -- Crash detection -- Alerts -- Daily and hourly reporting -- User acceptance -- Summary -- Index.