Cover image for Media and society critical perspectives
Media and society critical perspectives
Title:
Media and society critical perspectives
Author:
Burton, Graeme.
ISBN:
9780335224449

9781280950933
Personal Author:
Publication Information:
Maidenhead ; New York : Open University Press, 2005.
Physical Description:
1 online resource (xiv, 378 p.) : ill.
Series:
Issues in cultural and media studies

Issues in cultural and media studies.
Contents:
Media institutions -- Media texts -- Audiences and effects -- The media and viloence -- Women's magazines -- Popular music -- Approaches to film -- The media and new technology -- Advertising -- Television soaps -- News -- Sport and representation -- Globalization and the media.
Abstract:
How may we understand the interaction between media and society? What ideas are produced when we read 'media texts' and how are these constructed? How may we understand media influence in the context of the relationship between institutions, texts and audiences? This book is designed as an intelligent primer for undergraduates needing an overall perspective on media studies. It covers the main theory and discussion points surrounding the media. These include ideas about media power, how we may make sense of media material, and how the media may influence our view of the world.
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