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Data mining techniques in CRM : inside customer segmentation
Title:
Data mining techniques in CRM : inside customer segmentation
Author:
Tsiptsis, Konstantinos.
ISBN:
9780470685822

9786612491146
Personal Author:
Tsiptsis, Konstantinos.
Publication Information:
Chichester, West Sussex, U.K. : Wiley, 2009.
Physical Description:
1 online resource (xi, 357 pages) : illustrations
Local Note:
O'Reilly
Subject Term:
Customer relations -- Management -- Data processing.

Customer relations -- Management.

Data mining.

Exploration de données (Informatique)

BUSINESS & ECONOMICS -- Customer Relations.

Customer relations -- Management. (OCoLC)fst00885539

Customer relations -- Management -- Data processing. (OCoLC)fst00885540

Data mining. (OCoLC)fst00887946
Genre:
Electronic books.
Added Author:
Chorianopoulos, Antonios.
Electronic Access:
https://learning.oreilly.com/library/view/~/9780470743973/?ar
https://go.oreilly.com/library-access/library/view/-/9780470743973/?ar
Holds: Copies:

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