Creating Web Sites Bible, Third Edition -- About the Authors -- Credits -- Acknowledgments -- Contents at a Glance -- Contents -- Introduction -- Who Should Read This Book -- How This Book Is Organized -- Conventions and Features -- What's on the Companion Web Site/CD -- Minimum Requirements -- Where to Go from Here -- Part I: Laying the Foundation -- Chapter 1: The Basics of Building Web Pages and Sites -- Web Browsers -- Web Pages -- Web Sites -- Analyzing Web Site Types -- Understanding Internet Demographics -- Determining Your Approach -- Dos and Don'ts of Web Site Development -- Summary -- Chapter 2: Popular Web Design Tools -- Adobe Creative Suite 3 (CS3) -- Freeware and Shareware -- Designing for the Mobile Web -- Summary -- Part II: The Basics -- Chapter 3: History and Development of the Internet and HTML -- Origins of the Internet -- Development and Evolution of HTML -- Summary -- Chapter 4: HTML Building Blocks -- Creating a Web Page Using HTML -- Head and Body Sections -- Block-Level Elements -- HTML Tools -- Designing a Simple Web Page -- Logical and Physical Elements -- Special Characters and Encoding Schemes: ASCII and Unicode -- Element Quick Reference -- Summary -- Chapter 5: Links, Hotspots, and Web Site Navigation -- Example Web Site -- Internal Links with Anchor Tags -- Developing a Sample Web Site -- Absolute and Relative Paths -- Previous and Next Links -- External Links -- Storyboarding -- Links Quick Reference -- Summary -- Chapter 6: The Elements of Color and Images in Web Pages -- Setting Color Attributes -- Using the Three C's: Complement, Contrast, and Coordination -- Using Color Names and Hex Numbers -- Popular Graphics Formats -- Setting Background and Foreground Color -- Adding Background Images -- Adding Images -- Aligning Images -- Setting Image Size -- Solving Image Problems -- Quick Reference -- Summary.

Chapter 7: Text Formatting -- Fonts -- Customizing Text with Character Styles -- Using the FONT and BASEFONT Elements -- Aligning and Indenting Text -- Choosing Character Sets -- Using Special Characters and Entities -- Summary -- Part III: Advanced Design Features -- Chapter 8: Harnessing the Power of Tables -- Adding Tables and Setting Table Size -- Managing Borders -- Using Padding and Spacing -- Aligning Tables and Cell Contents -- Spanning Rows and Columns -- Working with Images and Color -- Tables Quick Reference -- Summary -- Chapter 9: Organizing Your Site with Frames -- Designing Frame Layouts -- Creating Framesets -- Setting Targets for Your Links -- Customizing Frame Borders and Margins -- Setting Scroll Bar Options -- Avoiding Frame Problems -- Frames Quick Reference -- Summary -- Chapter 10: Getting Input with Forms -- Adding Forms -- Getting Short Data with Text Boxes -- Gathering Information with Text Areas -- Making Choices with Check Boxes and Option Buttons -- Saving Space with the SELECT and OPTION Elements -- Using INPUT Buttons -- Using the BUTTON Element -- Adding Hidden Fields -- Adding Labels -- Setting Tab Order -- Specifying Access Keys -- Submitting the Form -- Simple DOM -- Summary -- Part IV: Making It Look Professional -- Chapter 11: Adding Multimedia and Other Objects -- Adding Audio -- Embedding Video -- Animating with Adobe Flash -- Understanding the Flash Layout -- Creating Objects -- Modifying Objects -- Working with Text -- Working with Animation Timelines -- Using Advanced Techniques -- Exporting and Publishing Movies -- Summary -- Chapter 12: Styling Web Pages with Cascading Style Sheets -- Testing Your Browser -- Coping with Browser Support Issues -- Cascading Priorities -- Redefining HTML Elements -- Assigning Classes -- Using IDs -- Defining Nested Elements with Contextual Selectors.

Consulting the CSS Reference -- Using Stylesheet-Creation Programs -- Interesting CSS Sites -- Adding Layers -- Clipping Layer Content -- Handling Large Elements with Overflow Attributes -- CSS and Layers Quick Reference -- Summary -- Chapter 13: Making Dynamic Pages with JavaScript -- Trying Out JavaScript -- Understanding JavaScript -- Using Events to Trigger Scripts -- Seeing Elements as Objects -- Form Validation -- Examining Browser Compatibility -- JavaScript Quick Reference -- Summary -- Chapter 14: Putting It on the Web -- Getting Your Domain Name -- Finding aWeb Hosting Provider -- Testing Responsiveness to Your Needs -- Avoiding Common Provider Scams -- Exploring Bells and Whistles -- Uploading Your Pages -- Web Posting Quick Reference -- Summary -- Part V: Transitioning to the Future: XHTML, XML, and Ajax -- Chapter 15: XHTML -- A Quick Review of HTML -- Enter XHTML -- Transitioning to XHTML 1.0 -- Creating an XHTML Document -- Code Validation in an XHTML Document -- Making Your Site Mobile with WAP/WML -- What is WML? -- Interacting with Users -- Transforming XHTML into WML -- WMLWeb Sites -- Summary -- Chapter 16: Designing with XML -- Designing with XML -- Schemas -- XML Web Sites -- Summary -- Chapter 17: Ajax -- XMLHttpRequest -- DOM 3 Specifications for IDL Node Interface -- Ajax and the Mobile Web -- Ajax Quick Reference -- Summary -- Part VI: Images on the Web -- Chapter 18: Finding, Creating, and Enhancing Images on the Web -- Exploring Graphics File Types -- Choosing Image-Editing Tools -- Modifying Images -- Using 3D Graphics Programs -- Getting Free Images off the Web -- Avoiding Legal Problems -- Summary -- Part VII: Cashing in on eCommerce -- Chapter 19: Setting Up Your Store -- Choosing Your eCommerce Setup -- Setting Up Shopping Carts -- Taking Payments -- Utilizing Internet Buying Patterns -- Updating Your Site.

Keeping Your Site Fresh -- Adding Extra Value -- Summary -- Chapter 20: Using Advertising -- Advertising with Google and Other Search Engines -- Working with Advertisement Agencies -- Promoting Your Site -- Exploiting Search Engines -- Working the Web Directories -- Issuing Press Releases -- Setting Up Reciprocal Links -- Evaluating Banner Exchanges -- Investigating Alternative Approaches -- Summary -- Chapter 21: Covering All the Bases -- Using Domain Names and Trademarks -- Soothing Common Fears -- Establishing Policies for Returns -- Investigating Alternative Approaches -- Summary -- Part VIII: Keeping Your Site Fresh -- Chapter 22: Maintaining Your Site -- Testing Your Site -- Coping with Visitors Changing Your Site -- Maintaining Consistency on Your Site -- Summary -- Chapter 23: RSS -- Origin of RSS -- NASA Page with Links to RSS Feeds -- RSS Quick Reference -- Summary -- Chapter 24: Blogging -- The World of Blogging -- Using Blogger -- Alternative Blogging Tools -- Integrating Blogging -- Summary -- Index.