Book commissioning and acquisition
Title:
Book commissioning and acquisition
Author:
Davies, Gill, 1945-
ISBN:
9780203131435
Personal Author:
Publication Information:
London ; New York : Blueprint : Published by Routledge, 1995.
Physical Description:
1 online resource (x, 175 p.)
General Note:
Includes index.
Contents:
Acknowledgements; 1 Introduction; THE ROUTE TO BECOMING AN EDITOR; STRUCTURE OF THE BOOK; TERMINOLOGY; COMMISSIONING EDITOR; BUDGETS; PROFIT AND LOSS ACCOUNTS; 2 How to choose what to publish; SELECTING AUTHORS; CONTEXT FOR CHOOSING; TRUE COMMISSIONING WORK; EVALUATING BOOKS AND PROJECTS; COVERING LETTERS; CONSTRUCTION OF THE PROPOSAL; SUITABILITY FOR THE LIST; Publishing list; READERSHIP; Guidelines on assessing readership; COMPETITION; Guidelines on competition; Pricing; Marketing; Compatibility; Output; USING ADVISERS; Guidelines on finding advisers
Abstract:
Provides practical advice within an NVQ framework on all aspects of acquiring and commissioning books in all areas of publishing, focusing especially on developing good relations with authors, working as part of a team, list building and maintenance.
Genre:
Electronic Access:
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=173343