Cover image for Marketing : concepts and strategies. Test bank.
Marketing : concepts and strategies. Test bank.
Title:
Marketing : concepts and strategies. Test bank.
Author:
Pride, William M.
ISBN:
9780395638880
Personal Author:
Edition:
8th ed.
Publication Information:
Boston : Houghton Mifflin Co., c1993.
Physical Description:
ix, 448 p. ; 28 cm.
Added Author:
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