Researching Discourse in Business Genres : Cases and Corpora.
Title:
Researching Discourse in Business Genres : Cases and Corpora.
Author:
Priscilla / Jacobs, Geert.
ISBN:
9783035103809
Personal Author:
Physical Description:
1 online resource (229 pages)
Series:
Linguistic Insights ; v.152
Linguistic Insights
Contents:
Contents 5 -- PAUL GILLAERTS, ELIZABETH DE GROOT, SYLVAIN DIELTJENS, PRISCILLA HEYNDERICKX, GEERT JACOBS Researching Discourse in Business Genres: Cases and Corpora 7 -- Section 1: Internal Discourse 13 -- PAUL GILLAERTS Email Use in a Belgian Company: Looking for the Hybridity of the Genre 15 -- NADINE VAN DEN EYNDEN MORPETH Politeness and Gender in Belgian Organisational Emails 33 -- STEPHEN BREMNER Working with Genre Systems: Accommodating Multiple Interestsin the Construction of Organisational Texts 53 -- Section 2: Executive Discourse 71 -- BERNA HENDRIKS, MARGOT VAN MULKEN Dear Worker: A Corpus Analysis of Internal CEO Letters 73 -- BIRGITTE NORLYK Genres at the Top: Leadership, Management and Genre 97 -- JANET BOWKER From 'Communities of Practice' to 'Communities of Learning': Interdiscursivity in Changing Corporate Priorities 115 -- Section 3: Organisational Discourse 139 -- ELIZABETH DE GROOT Who's to Blame? Attribution in English Earnings Press Releases Originating in the Netherlands, the United States and Russia 141 -- BELINDA CRAWFORD CAMICIOTTOLI Downplaying the Downturn: A Critical Analysis of Interdiscursivity in Earnings Calls 163 -- HEIDI VERPLAETSE, BIRGITTA MEEX German and English Corporate Mission Statements as Hybrid Internal/External Communication: Expressions of Competence and HR Competencies 181 -- Notes on Contributors 211.
Abstract:
The contributions of this volume approach the genres of employee, CEO and organizational communication from different angles. They analyze how the author's position in the company influences the construction of these genres, what content and linguistic style characterize them, and how the discourse of these genres is related to other resources. They look at linguistic and rhetorical strategies in a range of communicative settings: email correspondence among (male versus female) co-workers, collaborative writing of formats in the workplace, leadership messaging by the CEO, financial disclosures for (non-)financial audiences and expressions of the corporate philosophy. Two methodologies in particular are prominent in the genre-based chapters: corpus analyses and case studies.
Local Note:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Genre:
Added Author:
Electronic Access:
Click to View