Cover image for Mastering Digital Wedding Photography : A Complete and Practical Guide to Digital Wedding Photography.
Mastering Digital Wedding Photography : A Complete and Practical Guide to Digital Wedding Photography.
Title:
Mastering Digital Wedding Photography : A Complete and Practical Guide to Digital Wedding Photography.
Author:
Karney, James.
ISBN:
9781598637649
Personal Author:
Physical Description:
1 online resource (461 pages)
Contents:
Contents -- Introduction -- PART I: PREPARATION -- Chapter 1 The Once and Future Wedding Photographer -- Something Old -- Something New -- It Is a Business -- Next Up -- Chapter 2 Business First -- Gotta Have a Plan -- Set Short- and Long-Term Goals -- Know Your Resources -- You Don't Have to Go It Alone -- Doing the Paperwork and Playing the Numbers Game -- Marketing and Sales -- More Planning -- The Internet -- Business Cards and Brochures -- Networking and Displays -- Advertisements, Listings, and Direct Mail -- Growing along with the Business -- Next Up -- Chapter 3 Equipment Matters -- The Essential Camera Bag -- Camera Bodies -- Choosing Lenses -- Flash Units -- Light Meters -- Brackets and Tripods -- Memory and Batteries -- Gadgets and Goodies -- Going Shopping -- Something Old, Something New -- Next Up -- Chapter 4 It Is Digital Photography-Computers and Software -- Desktop, Laptop, or Both? Mac or PC? -- Smart Shopping and Must-Have Features -- The Modern Wedding Photographer's Software Library -- Organizing the Work-Digital Asset Management Programs -- Processing the Images-RAW Editors and Capture Software -- Multimedia Production with Photodex Producer -- Next Up -- Chapter 5 The Wedding Photographer and the Web -- A Matter of Style -- What's in a Name and Getting an Address -- Setting Up Your Site -- Beyond the Basics and Outsourcing -- An Even Better Deal on Slideshows -- The Wedding Photographer's Website, Quick and Easy Times Two -- Choosing a Format and a Hosting Provider -- The Interface Is the Big Difference -- Not a Matter of If, but How -- Next Up -- Chapter 6 Preliminaries: Booking the Event -- The Initial Contact -- The Meeting -- The Paperwork -- Booking the Portrait Sessions -- Next Up -- Chapter 7 Getting Ready for the Big Day -- The Preparedness Process -- Know Before You Go-Location, Location, Location -- Size Matters.

Proper Packing Prevents Poor Performance -- A Case Study -- Next Up -- Chapter 8 Photographic Technique: The Gateway to Style -- The DSLR: Wonderful Technology and a False Sense of Security -- Honing Exposure Skills with the Sweet Sixteen Formula -- Flash: More than Available Light on the Subject -- White Balance and Difficult Lighting Situations -- Dealing with the Challenge of Uncertain and Mixed Lighting -- Extra Credit: Remote and Multiple Flash Lighting -- A Look behind the Scenes -- Freed of Wires, the World Becomes a Studio -- Next Up -- PART II: PHOTOGRAPHY -- Chapter 9 The Big Day: Photographing More Than Just a Wedding -- Shooting with Style and the Dreaded "Picture List" -- Here Comes the Bride -- A Slightly More Formal Tone -- And Then There's the Groom -- Next Up -- Chapter 10 Photographing the Main Event -- Be Prepared, Be Very Prepared -- The Waiting and the Walk Down the Aisle -- The Presentation and Leaving the Church -- Next Up -- Chapter 11 Making the Formals Creative and Fun -- Planning Pays Off -- The Wedding Party -- Next Up -- Chapter 12 The Other Wedding Party-Covering the Reception -- Preparation: There's That Word Again -- Ready, but Not Waiting -- Going with the Flow -- Targets of Opportunity -- Don't Forget the Fun and Watch for Tender Moments -- The Cake and the Toasts -- The Challenge of the Tosses -- Taking Leave -- Next Up -- PART III: PRODUCTION -- Chapter 13 After the Wedding-All Those Pictures! -- DAM-Digital Asset Management Is a Must -- Image Management Is Workflow Management -- Archive the Unedited Files Immediately -- Culling and Sorting Images -- Next Up -- Chapter 14 Images into Pictures-The Art of Image Processing -- The Processing Workflow Sequence -- Color Calibration -- The Joy of RAW -- RAW Processing Demystified -- Making Image Adjustments -- Batch Processing and Power Output Options.

Mind the Queue: True Workflow Automation -- Custom Queues and Multitasking -- Copy Tabs -- EXIF Tabs -- What's in a Name? -- Print Queues -- Next Up -- Chapter 15 Crafting the Image -- LightZone: Total Tonal Control -- Local Control with Regions -- Some Interface Basics -- Basic Image Editing with the LightZone System -- Time to Burn -- Just a Splash of Color -- Making the Change to Black and White -- Then Toning, Templates, and the Power of the Tool Stack -- The Art and Science of Retouching and Special Effects -- Cleaning Up the Car -- Marked for Change -- The Special Effects Locker -- Next Up -- Chapter 16 Proofing, Selling, and Printing -- The Matter of Money -- The Basics of Proofing Workflow-The Online Version -- Setting Up an Event with ImageQuix -- Watermarking, Resizing, and Exporting Images -- Working with Online Proofing and Sales Systems -- Choosing and Working with a Lab -- Next Up -- Chapter 17 Multimedia Marriages, DVDs, and the Electronic Album -- Multimedia Production-More Than Just a Slideshow -- First, the Proofs -- Introducing Photodex ProShow -- Getting Things Moving -- Next Up -- Chapter 18 Albums Demystified -- Something Old, Something New… the Custom Wedding Book -- Pricing and Selling Custom Albums -- Album Production Workflow -- An Album Layout and Design Primer -- Getting Ready for Export and Working with the Lab -- Final Steps -- Next Up -- Chapter 19 After the Honeymoon -- Add Value to the Delivery -- Share the Images (with Permission of Course) -- Know Where to Find the Files -- A Closing Note -- Index -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- Q -- R -- S -- T -- U -- V -- W -- X -- Z.
Local Note:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
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