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The gamification revolution : how leaders leverage game mechanics to crush the competition
Title:
The gamification revolution : how leaders leverage game mechanics to crush the competition
Author:
Zichermann, Gabe, 1974-
ISBN:
9780071808323
Personal Author:
Zichermann, Gabe, 1974-
Publication Information:
New York : McGraw-Hill Education, ©2013.
Physical Description:
1 online resource (1 volume) : illustrations
General Note:
Includes index.
Local Note:
O'Reilly
Subject Term:
Social media -- Marketing.

Internet games -- Psychological aspects.

Customer loyalty.

Jeux sur Internet -- Aspect psychologique.

Consommateurs -- Fidélité.

Customer loyalty. (OCoLC)fst00885531
Added Author:
Linder, Joselin.
Electronic Access:
https://go.oreilly.com/library-access/library/view/-/9780071808316/?ar
https://learning.oreilly.com/library/view/~/9780071808316/?ar
https://learning.oreilly.com/library/view/~/9780071808316
Holds: Copies:

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