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What's your story? : storytelling to move markets, audiences, people, and brands
Title:
What's your story? : storytelling to move markets, audiences, people, and brands
Author:
Mathews, Ryan.
ISBN:
9780132277426

9780132364287
Personal Author:
Mathews, Ryan.
Publication Information:
Indianapolis, Ind. : FT Press, 2007.
Physical Description:
1 online resource
Local Note:
O'Reilly
Subject Term:
Marketing.

Storytelling -- Economic aspects.

Corporate culture.

Marketing

Organizational Culture

Art de conter -- Aspect économique.

Culture d'entreprise.

Corporate culture. (OCoLC)fst00879624

Marketing. (OCoLC)fst01010167
Genre:
Electronic books.
Added Author:
Wacker, Watts.
Electronic Access:
https://learning.oreilly.com/library/view/~/9780132277426/?ar
https://go.oreilly.com/library-access/library/view/-/9780132277426/?ar
Holds: Copies:

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