Crafting the customer experience for people not like you : how to delight and engage the customers your competitors don't understand
Title:
Crafting the customer experience for people not like you : how to delight and engage the customers your competitors don't understand
Author:
McDonald, Kelly, 1961- author.
ISBN:
9781118461648
9781118461679
9781283700467
Personal Author:
Publication Information:
Hoboken, N.J. : Wiley, ©2013.
Physical Description:
1 online resource (ix, 197 pages) : illustrations
General Note:
Includes index.
Local Note:
O'Reilly
Subject Term:
Holds: Copies: