Handbook of social media management value chain and business models in changing media markets
Title:
Handbook of social media management value chain and business models in changing media markets
Author:
Friedrichsen, Mike.
Publication Information:
Berlin ; Heidelberg : Springer-Verlag, 2013.
Physical Description:
ix, 880 p.
Series:
Media business and innovation
Genre:
Added Corporate Author:
Electronic Access:
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