Cover image for Promotional marketing
Promotional marketing
Title:
Promotional marketing
Author:
Mullin, Roddy, author.
ISBN:
9781351341257

9781351341264

9780203705810
Personal Author:
Uniform Title:
Sales promotion
Edition:
Second edition.
Physical Description:
1 online resource
General Note:
Edition numbering starts over again with the title change; the earlier edition is called sixth edition but is the first under the new title.
Local Note:
O'Reilly
Holds: Copies: