Cover image for Modern Mass Communication : Concepts and Processes.
Modern Mass Communication : Concepts and Processes.
Title:
Modern Mass Communication : Concepts and Processes.
Author:
Nayyar, Deepak.
Personal Author:
Physical Description:
1 online resource (183 pages)
Contents:
COVER -- Preface -- Contents -- Media and Journalist -- Print Media versus Television -- Media as a Means of Public Communication -- Commission and Omission by the Media -- Political Perspectives on Media -- Jobs for Broadcast Newsmen -- Modern Media Environment -- Concepts and Processes of Mass Communication -- Theories of Mass Communication -- Media and Social Responsibility -- Modern Communication Network -- Index.
Local Note:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Electronic Access:
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