Selling Online with Drupal e-Commerce -- Table of Contents -- Selling Online with Drupal e-Commerce -- Credits -- About the Author -- About the Reviewers -- Preface -- What This Book Covers -- What You Need for This Book -- Conventions -- Reader Feedback -- Customer Support -- Downloading the Example Code for the Book -- Errata -- Questions -- 1. Introduction and Installation -- What is a CMS and What is Drupal? -- What is E-Commerce and What can it do for Us? -- What is Drupal e-Commerce? -- Our Site -- Installation -- Downloading Drupal -- Installing Drupal -- Configuring Drupal -- Administration Theme -- Clean URLs -- Date and Time -- Error Reporting -- File System -- Image Toolkit -- Input Formats -- Performance -- Site Information -- Site Maintenance -- The Drupal e-Commerce Module -- Downloading the Module -- Installing the Modules -- Playing Together -- Summary -- 2. Getting Started with Drupal -- Preparing the Content -- Home Page -- Contact Page -- Dinosaur Section -- Museum Section -- Content Management -- Creating Content -- Title and Body -- Input, Product, and Log -- Final Page Options -- Menu Management -- Default Homepage -- Creating the Content -- Home Page -- Contact Page -- Dinosaur and Museum Sections -- Other Content Modules -- Contact Form -- Blog -- Photo Gallery -- Summary -- 3. Planning Your Shop -- Planning to Sell Online -- Legal Issues -- Disability Discrimination -- Distance Selling -- Companies Act and Trust -- Trade Descriptions -- Spam Laws -- Privacy Policies and Data Protection -- General Planning -- Product Types -- Product Groupings -- Product Information -- Planning Our Shop -- Product Lineup -- Sample Product-Shippable Goods -- Sample Product-Non-Shippable Goods -- Sample Product-Apparel -- Getting the Message Across -- A Picture Says a Thousand Words -- Equipment -- Camera -- Support Equipment.

Camera Settings -- File Format -- File Size and Resolution -- Quality -- Sharpening -- White Balance -- ISO -- Program Settings -- Focus -- Remote Control or Delay Timer -- Setup -- Lighting -- Reflector -- Background -- Light Tent -- Post Processing -- How Not to Advertise a Product? -- Example One-Detail -- Example Two-No Photo -- Example Three-Spot the Difference? -- Customer Service -- Summary -- 4. Creating Your Product Catalog -- Further e-Commerce Configuration -- Creating Products -- Creating a Shippable Product -- The Finished Product -- Creating a Non-Shippable Product -- Repair Service -- Creating the Product -- The End Product -- Education Information Sheets -- Creating the Product -- The Final Product -- Creating Apparel -- Creating the Product -- Creating Variations -- The Finished Product -- Grouping Products -- Grouping the Products -- Our Store -- Product Listings -- Product Information -- Adding to the Cart -- The Shopping Cart -- Summary -- 5. Customers and Staff -- Users, Roles, and Permissions -- Roles and Permissions -- Settings and Rules -- User Registration Settings -- User E-Mail Settings -- Picture Settings -- Permissions and Taxonomy Access Control -- What is Taxonomy? -- Creating Categories -- Categorizing Content -- Restricting Access Based on Taxonomy Access Control -- Customers -- Customer Roles -- Role Assignments -- Reminder: Forcing Customers to be Users -- Customer Management -- User Order History -- Contacting a User -- Staff -- Planning -- Creating Roles -- Stock Assistant -- Checkout Manager -- Creating the users -- Summary -- 6. Branding Your Site -- Themes -- Minnelli -- Marvin -- Bluemarine -- Pushbutton -- Garland -- Chameleon -- Customizing the Default Theme -- Color Scheme -- Belgian Chocolate Color Set -- Mediterrano Color Set -- Shiny Tomato Color Set -- Toggle Display -- Logo Image Settings.

Shortcut Icon Settings -- The Customized Skin -- Installing and Managing Themes -- Installing Themes -- Managing Themes -- Creating a Theme -- Template Files -- Summary -- 7. Checkout and Taking Payments -- Finalizing the Store Ready for Customers -- What's Missing? -- Taking Addresses -- Taking Payments -- Let's Try Again -- How the Checkout Process Works -- How to Customize the Checkout Process -- Checkout Screen Order -- Price Formatting -- Payment Methods -- How the Payment Method Works -- Emails Sent to the Customer -- Global Anonymous Purchase Policy -- Administrator Notifications -- Order History Overview Text -- How Products are Added to the Cart -- Continuing Shopping after Adding a Product to the Cart -- Processing Orders -- Order Overview -- Transaction List -- Edit -- Addresses -- Items -- Workflow -- Payment Statuses -- Current Limitations with Our Store -- Summary -- 8. Creating a Better Selling Experience -- Making Things Easier -- Adding a Shopping Cart -- Adding Search Capabilities -- Auto-Creating User Accounts -- Adding Images to Products -- Built-in Upload Module -- List as Attachment -- Embed Image into Description -- Third-party Image Module -- Embed Image into Description -- As a Product -- Discounts -- Role-Based -- Coupons -- Bulk Purchases -- Other e-Commerce Options and Product Types -- Auction -- Donate -- Flexicharge -- Summary -- 9. Taxes, Payment, and Shipping -- Taxes -- Tax Rules -- Tax Rules: UK -- Tax Rules: California, USA -- Tax Rules: Orders Placed Elsewhere -- Creating the Tax Rules -- Further Options -- Payment -- How Payment Gateways Work -- Payment Gateways Available -- Authorize.Net -- CCard -- COD -- Eurobill -- eWay -- iTransact -- PayPal -- WorldPay -- Payment Gateways Overview -- Doug's Choices -- Configuring the Payment Gateway -- IPN -- Settings -- Payment Gateway in Action -- A Quick Look Back at Tax.

Place the Order -- Settings for Other Gateways -- Authorize.Net -- Ccard -- Eurobill -- eWAY -- iTransact -- WorldPay -- Shipping -- Shipping API -- Flexicharge -- Summary -- 10. Securing, Deploying, and Maintaining Your Shop -- Importance of Security -- Drupal Security -- Security Announcements -- Securing Our Drupal Installation -- CAPTCHA -- Math -- Image -- Text -- Setting it Up -- Email Verification -- Legal -- Login Security -- Passwords -- Phishing -- Deploying -- Hosting and Domain Names -- Getting the Site Online -- Setting Up the Database -- Uploading the Store -- Tweaking the Settings -- SSL -- Maintaining Our Website -- Performing Maintenance -- Handling Orders -- Backing Up and Restoring Your Store -- Backing Up -- Restoring -- Summary -- 11. Invoices and CRM -- Printable Invoices -- Customizing the Invoice Design -- New Design Layout -- Code for New Design -- Adding the New Design to Drupal -- Invoice Module -- Installing the Invoice Module -- Invoice Module Configuration Options -- Creating an Invoice -- Managing Invoices -- Invoices for the Customer -- CiviCRM -- Installing CiviCRM -- Installing without the Automated Installer -- Setting up CiviCRM -- Using CiviCRM -- Summary -- 12. Marketing Your Business -- The Basics -- Advertising -- Buying Advert Space -- Professional Advertising Networks (PPC) -- Useful Links -- Product Search -- Directories -- Newsletters -- Things to Watch Out For when Buying or Selling Adverts -- Search Engine Penalization -- Social Network Marketing -- Viral Marketing -- Newsletter Marketing -- Subscriber Lists -- The Newsletter -- Improve Traffic with Search Engine Optimization -- On-Site SEO -- Meta -- Sitemap -- Links -- Staying Fresh -- Blogs -- Off-Site SEO -- Summary -- A. Installing WAMP -- Installing WampServer -- Downloading WampServer -- Installing WampServer -- WampServer Overview.

Configuring WampServer -- GD2 -- Rewrite Module -- Summary -- Index.