Cover image for Shorter MBA : A Practical Approach to the Key Business Skills.
Shorter MBA : A Practical Approach to the Key Business Skills.
Title:
Shorter MBA : A Practical Approach to the Key Business Skills.
Author:
Thomas, Neil.
ISBN:
9781854187819
Personal Author:
Edition:
2nd ed.
Physical Description:
1 online resource (261 pages)
Contents:
Contents -- Cover -- Title Page -- Introduction and acknowledgements -- About the book -- PART ONE Personal development -- 1 High achievement -- 2 Time management -- 3 Personal effectiveness -- 4 Leadership -- 5 Teambuilding -- 6 Mentoring and coaching -- 7 Solving problems and decision-making -- 8 Innovation -- 9 Effective communication skills -- 10 Personal marketing and public relations -- PART TWO Management skills -- 11 Finance -- 12 Human resources management -- 13 Competitive marketing strategy -- PART THREE Businessdevelopment -- 14 Strategy and business development -- 15 Business plans -- 16 Acquisitions and disposals of unquoted companies -- 17 Management buy-outs and buy-ins -- Back cover.
Abstract:
A unique distillation of the skills that people need to develop to be successful in business. Most people cannot give up two years to study for a Masters in Business Administration (MBA), but the techniques that are taught for an MBA are invaluable. This practical, accessible book presents all the essential theory, practice and techniques taught to MBA students. Ideal for the busy executive, the Shorter MBA is divided into three sections: Personal development; Management skills; and Business development.
Local Note:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
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