Weaponizing words : metaphor and war -- Making enemies : propaganda and the making of the orientalist "other" -- Rallying racism : dehumanization and genocide -- Rats in the trap : animal metaphors in the news -- Infestation and eradication : exterminationist rhetoric in political cartoons -- Hatespeak : discourses of dehumanization in talk radio -- Media march to war : understanding news filters -- Boiling the blood and narrowing the mind : fomenting backlash -- Talking our way to peace : new metaphors for change.